AUTHOR
Michael Tuggle
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The Voice of the Underdog
- How Challenger Brands Create Distinction by Thinking Culture First
- By: Mike Sullivan, Michael Tuggle
- Narrated by: Mike Sullivan, Michael Tuggle
- Length: 5 hrs and 34 mins
- Unabridged
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Overall
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Performance
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Story
Advertising veterans Mike Sullivan and Michael Tuggle unpack the poorly understood and grossly underleveraged connection between brand and culture....
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The Voice of the Underdog
- How Challenger Brands Create Distinction by Thinking Culture First
- Narrated by: Mike Sullivan, Michael Tuggle
- Length: 5 hrs and 34 mins
- Release date: 17-03-2021
- Language: English
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Non-member price: $22.99 or 1 Credit
Sale price: $22.99 or 1 Credit
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