Lane Becker
AUTHOR

Lane Becker

Business & Careers
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Lane Becker has been hanging out on the Web since it was invented, from his work-study job setting up websites for the University of Texas at Austin in 1994, to his first, sadly failed startup in 1999 (don’t ask), and on to more successful ventures: co-founding Adaptive Path, the first user experience design firm, and Get Satisfaction, an online customer service community platform. Lane ran the New Ventures program for Adaptive Path, which aided early-stage startups with product development. The program saw two successful exits with its investments in Sphere and Plazes, and spun out Measure Map, a blog analytics tool acquired by Google in 2005 and turned into the customer-facing part of Google Analytics. Get Satisfaction is currently used by over 100,000 companies and recently received a $10 million investment round from InterWest Capital. Lane also acts as an advisor to Freestyle.vc, an early stage Internet startup investment firm. Oh, and he writes books, too. Well, one book so far, anyway: “Get Lucky,” which is all about harnessing serendipity as a business practice. You should definitely buy a copy or seven. Not that you asked, but other trending topics of interest include: improv theater as management technique, pop-up cocktail parties, and tying together behavioral neuroscience, modern network theory, and Buddhist practice.
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  • Get Lucky cover art

    • Get Lucky

    • How to Put Planned Serendipity to Work for You and Your Business
    • By: Thor Muller, Lane Becker
    • Narrated by: Ax Norman
    • Length: 9 hrs and 3 mins
    • Release date: 09-07-2020
    • Language: English
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