John Pabon
AUTHOR

John Pabon

Politics & Social Sciences
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I've spent two decades in the business of saving our Earth. After leaving my role at the United Nations, I travelled the world studying the impacts of sustainability first-hand in factories, on fields, and in Fortune 500s. My global career has taken me from Los Angeles to New York, Shanghai to Seoul to Melbourne. I've had the privilege of working with the United Nations, McKinsey, A.C. Nielsen, and as a consultant with BSR, the world’s largest sustainability-focused business network. A decade of experience living and working in Asia inspired me to found Fulcrum Strategic Advisors with a mission to help companies, governments, and individuals understand, adapt, and capitalize on the seismic shifts happening in the world today. I am an expert on sustainability with a focus on cutting through the BS and calling out the things others are afraid to talk about. I want to make sustainability sexy and not just a scary buzzword, so people can be confident the changes they’re making are having real impact.
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  • The Great Greenwashing cover art

    • The Great Greenwashing

    • How Brands, Governments and Influencers Are Lying to You
    • By: John Pabon
    • Narrated by: Darcy Kent
    • Length: 7 hrs and 59 mins
    • Release date: 01-09-2023
    • Language: English
    • 5 out of 5 stars 2 ratings

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