Fashion Culture

Each essay in Producing Fashion is presented in full and has been selected from the original print edition. The essays show how economic institutions in Europe and North America laid the foundation for the global fashion system and sustained it commercially through the mechanisms of advertising, licensing, marketing, publishing, and retailing.

Status signaling isn’t just the province of the immature or insecure but a fundamental human need to secure social standing. It drives our behavior, forms our tastes, determines what we buy, and ultimately shapes who we are. It’s what’s behind “cool” and what drives fashion, music, food, sports, slang, travel, hairstyles, and dog breeds—and even the outsize influence of unpopular things with the “right” audience.

The story of The Hundreds and the precepts that made it an iconic streetwear brand. The creative force behind the brand, Bobby Kim, a.k.a. Bobby Hundreds, has emerged as a prominent face and voice in streetwear. In telling the story of his formative years, he reminds us that The Hundreds was started by outsiders; and this is truly the story of streetwear culture.

When Neil Armstrong and Buzz Aldrin stepped onto the lunar surface in July of 1969, they wore spacesuits made by Playtex: 21 layers of fabric, each with a distinct yet interrelated function, custom-sewn for them by seamstresses whose usual work was fashioning bras and girdles. This book is the story of that spacesuit. It is a story of the triumph over the military-industrial complex by the International Latex Corporation, best known by its consumer brand of "Playtex" - a victory of elegant softness over engineered hardness, of adaptation over cybernetics.

This is the first academic study of sneakers and the subculture that surrounds them. Since the 1980s, American sneaker enthusiasts, popularly known as 'sneakerheads' or 'sneakerholics', have created a distinctive identity for themselves, while sneaker manufacturers such as Reebok, Puma and Nike have become global fashion brands. How have sneakers come to gain this status and what makes them fashionable?

Sociologist Ashley Mears takes us behind the brightly lit runways and glossy advertisements of the fashion industry in this insider's study of the world of modeling. Mears, who worked as a model in New York and London, draws on observations as well as extensive interviews with male and female models, agents, clients, photographers, stylists, and others, to explore the economics and politics - and the arbitrariness - behind the business of glamour.

We all know that the best way to study a foreign language is to go to a country where it's spoken, but can the same immersion method be applied to history? How do interactions with antique objects influence perceptions of the modern world?

Comic book superheroines bend steel, travel across time and space, and wield awesome forces. These mighty females do everything that male superheroes do. But they have to work their wonders in skirts and high heels. The Supergirls asks whether their world of fantasy is that different from our own. Are the stories of Wonder Woman’s search for an identity, Batwoman and Power Girl’s battle for equality, and Manhunter’s juggling of a crime fighting career and motherhood also an alternative saga of modern American women?

Why does fashion hold so much power over us? Most of us care about how we dress and how we present ourselves. Style offers clues about everything from class to which in-group we belong to. Bad Feminist for fashion, Dress Code takes aim at the institutions within the fashion industry while reminding us of the importance of dress and what it means for self-presentation. Everything—from societal changes to the progress (or lack thereof) of women’s rights to the hidden motivations behind what we choose to wear to align ourselves with a particular social group—can be tracked through clothing.

Stitched Up delves into the alluring world of fashion to reveal what is behind the clothes we wear. Moving between Karl Lagerfeld and Karl Marx, the book explores consumerism, class, and advertising to reveal the interests which benefit from exploitation. Tansy E. Hoskins dissects fashion’s vampiric relationship with the planet and with our bodies to uncover what makes it so damaging.

We may not often think of our clothes as having a function beyond covering our naked bodies and keeping us a little safer from the elements. But to discount the enormous influence of clothing on anything from economic cycles to the future of water scarcity is to ignore the greater meaning of the garments we put on our backs. Disrobed vividly considers the role that clothing plays in everything from natural disasters to climate change to terrorism to geopolitics to agribusiness.

When Broadway Was the Runway explores the central and largely unacknowledged role of commercial Broadway theater in the birth of modern American fashion and consumer culture. Long before Hollywood's red carpet spectacles, Broadway theater introduced American women to the latest styles. At the beginning of the 20th century, theater impresarios captured the imagination of their largely female patrons by transforming the stage into a glorious site of consumer spectacle.

Everyday you probably wonder what you should wear, whether it's for a date, job interview, or just relaxation. This has been true throughout history, from ancient Egypt to medieval Japan to the roaring 20s and beyond. This book describes the sometimes shocking, sometimes funny, and occasionally unbelievable fashions that were popular in other times and places.

Embark on an extraordinary journey as this book unveils the fusion of music and fashion through the careers of Beyoncé & Taylor Swift. The narrative transcends borders, providing a passport to witness the seismic impact of two of the world's most influential artists on the global stage.

Una reflexión sobre nuestras elecciones a la hora de vestir. Una propuesta consciente e imaginativa ante la voracidad consumista. El título La moda justa responde a una doble acepción. La primera se refiere a tener en el armario la cantidad justa de ropa, la suficiente, la proporcionada. A huir de la voracidad. La segunda habla de elegir lo íntegro, lo producido en un contexto digno, en formas con las que nadie salga perdiendo.

Sneaker Culture is Exploding! This book will challenge you to think critically about purpose, identity, materialism, and eternity. Sneakerheads own anywhere from 25-75 pairs and buy one to four pairs a month. Sneakers used to just be for sports but now they have become one of the biggest fashion items in the world.

Which is more important to New York City's economy, the gleaming corporate office--or the grungy rock club that launches the best new bands? If you said "office," think again. In The Warhol Economy, Elizabeth Currid argues that creative industries like fashion, art, and music drive the economy of New York as much as--if not more than--finance, real estate, and law.

'Look' er en bog om tøj, tekstiler og mode. Om at læse og blive læst, og om den transformative kraft, der findes i at klæde sig på, klæde sig ud og skabe et look. Om stoffet mellem os og resten af verden. I 'Look' podes tøj og læsning på hinanden; i en række tekster, som spænder fra essayistik til lyrisk prosa, undersøger Ida Holmegaard tøj som sprog og materiale. Det er en bog om tøjets roller i litteraturen, i at skabe og omskabe køn, i politiske protester, i magtforhold, i sex, kærlighed og på det prekære arbejdsmarked.

Ophelia DeVore boldly overcame tragedy and hardship to become the first Black model in the United States of America. She possessed grace, finesse, intelligence, natural beauty, and courage. Being the first black graduate of the Vogue Modeling School, she eventually became a powerful business mogul, an exuberant entrepreneur, and a respected leader in her field. Her story is unique because she redefined "beauty" in America. Throughout her life, she sought to prove to the world beauty could be found in every shade of color.

The Hats We Wear is a multiculural book for children, tweens/preteens, and adults. The sole purpose of this book is to educate people in a fun way and to spark the interest and share some history behind hats, headwear, head-dressings, scarves, and caps.