CRACKING A NUT

Black Businesses offer great customer service generally. However, we also know that many Black business owners have long been plagued with the title of offering less than acceptable customer service in certain sectors. A small but significant number have spawned a reputation that makes them the butt of comedy and conversation in and outside the home. It is a topic that has intrigued Business Advisor, Consultant, and Author Yvonne Witter enough to research the problem. She asks, "Has the legacy of enslavement negatively influenced our perspective on service versus servitude?"

This book is the result. The first in a series to use storytelling to demystify business processes in a way that is accessible, entertaining and informative. Developing Customer Service in the Black-Owned Business is the first in the Cracking a Nut Series which boldly addresses the problem of poor customer service with wit and honesty. You will chuckle, reminisce and hopefully gain new insights as you follow Paul and Bola as they discover the difference between service and servitude along the journey to setting up Boyzy Bistro.