Showing titles in Social Psychology & Interactions

Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

This book will take you to the path where only the brave enter, the world of Dark Psychology. It's a deep dive into the mind's secret corners, where lies and manipulation wander. This book is about peeling back layers, revealing secrets, and giving you the power to see through the smoke and mirrors of human behavior. Don't just read it - use it like an x-ray to understand people and influence them.

This affirming and thoughtful guide outlines how and why we need to fundamentally shift our thinking about neurodivergent people. We need to accept differences rather than framing them as a problem, abnormality or disorder. Welcome to the neurodiversity paradigm. At times challenging and radical, Sonny Jane Wise explores the intersections of neurodivergence with disability, gender, sexuality and race.

This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.

In The Road to Character, David Brooks, best-selling author of The Social Animal and New York Times columnist, explains why selflessness leads to greater success. We all possess two natures. One focuses on external success: wealth, fame, status and a great career. The other aims for internal goodness, driven by a spiritual urge not only to do good but to be good - honest, loving and steadfast. The inner self doesn't seek happiness superficially defined; it seeks emotional commitments without counting the cost and a deeper moral joy.

After almost every presentation activist and writer Mia Birdsong gives to executives, think tanks, and policy makers, one of those leaders quietly confesses how much they long for the profound community she describes. They have family, friends, and colleagues, yet they still feel like they're standing alone. They're "winning" at the American Dream, but they're lonely, disconnected, and unsatisfied.

The psychology classic - a detailed study of scientific theories of human nature and the possible ways in which human behavior can be predicted and controlled - from one of the most influential behaviorists of the 20th century and the author of Walden Two.

In 1979, a secret unit was established by the most gifted minds within the US Army. Defying all known accepted military practice - and indeed, the laws of physics - they believed that a soldier could adopt the cloak of invisibility, pass cleanly through walls and, perhaps most chillingly, kill goats just by staring at them. Entrusted with defending America from all known adversaries, they were the First Earth Battalion. And they really weren't joking. What's more, they're back and fighting the War on Terror.

Con men are artists of persuasion and exploiters of trust. They hold a deep, enigmatic fascination for us. But how do they do it? Whether it's a suspicious-looking email or a multimillion-dollar global swindle, Maria Konnikova investigates the psychological principles that underlie each stage of the confidence game and the profile of both the con artist and his mark.

From the creator of the wildly popular blog Wait but Why, a fun and fascinating deep dive into what the hell is going on in our strange, unprecedented modern times.

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

Adolf Hitler is one of the most studied men in history, and yet the most important things we think we know about him are wrong. As Brendan Simms' major new biography shows, Hitler's main preoccupation was not, as widely believed, the threat of Bolshevism but that of international capitalism and Anglo-America. These two fears drove both his anti-Semitism and his determination to secure the 'living space' necessary to survive in a world dominated by the British Empire and the United States.

From the author of The Perfect Storm and War comes a book about why men miss war, why Londoners missed the Blitz, and what we can all learn from American Indian captives who refused to go home. Tribe is a look at post-traumatic stress disorder and the challenges veterans face in returning to society. Using his background in anthropology, Sebastian Junger argues that the problem lies not with vets or with the trauma they've suffered but with the society to which they are trying to return.

Take a step through the looking glass to a strange land, one where Piers Morgan is a voice worth listening to about race, where white people buy self-help books to help them cope with their whiteness, where Boris Johnson and Donald Trump are seen by the majority of the population as 'the right (white) man for the job'. Kehinde Andrews is your piercing, wry and not a little funny guide back to sanity, unpicking the absurd and outrageous lies society tells to keep up the status quo and The Psychosis of Whiteness is your lifeboat out of this topsy turvey world.

Unlock your true potential and step into the world of the Sigma Male—the lone wolf who forges his own path, free from society’s expectations. In this powerful audiobook, you’ll discover how to harness your independence, build unshakable confidence, and master the subtle strength that defines a Sigma.

Social interactions and the impressions that drive them are vitally important aspects of human behavior. In this compelling course, learn about how we shape the impressions other people form of us - at work, at home, in our social lives, and in the world at large.

Outrage Machine reveals how to navigate a world that has been thoroughly disrupted by technology. It demystifies the underlying machinery that has come to control us and will help guide listeners toward reflection rather than reaction. Pulling together 15 years of research and inquiry, Rose-Stockwell gives listeners a language with which to comprehend what is happening to society, and offer new mental models for how to manage our time, our technology, and our attention, as well as big-picture recommendations for the way forward.

Tribalism is our most misunderstood buzzword. We've all heard pundits bemoan its rise, and it's been blamed for everything from political polarization to workplace discrimination. But as acclaimed cultural psychologist and Columbia professor Michael Morris argues, our tribal instincts are humanity's secret weapon. Weaving together deep research, current and historical events, and stories from business and politics, Morris cuts across conventional wisdom to completely reframe how we think about our tribes. Bracing and hopeful, Tribal unlocks the deepest secrets of our psychology.

In Surrounded by Liars, international bestselling author and behavioural expert Thomas Erikson unpacks the psychological reasons behind why we lie, and reveals the impact lying has on our relationships. With the help of the behavioural model made famous in Surrounded by Idiots, discover how to detect the liars in your life and shatter their deception for good!

Nothing is more familiar and yet less understood than the human mind. It defines the experience of being human, and yet its workings contain some of the deepest mysteries ever encountered. Written by one of the world's greatest teachers of psychology, The Human Mind provides a masterful and riveting guide to all that we have learned since modern science began probing those mysteries.