Showing titles in History & Culture

Renowned space historian John Logsdon traces the greatest moments in human spaceflight by weaving together essential, fascinating documents from NASA's history with his expert narrative guidance. Beginning with rocket genius Wernher von Braun's vision for voyaging to Mars and closing with Elon Musk's contemporary plan to get there, this volume traces major events like the founding of NASA, the first American astronauts in space, the Apollo moon landings, the Challenger disaster, the daring Hubble Telescope repairs, and more.  

In recent years, Google’s autonomous cars have logged thousands of miles on American highways and IBM’s Watson trounced the best human Jeopardy! players. Digital technologies — with hardware, software, and networks at their core — will in the near future diagnose diseases more accurately than doctors can, apply enormous data sets to transform retailing, and accomplish many tasks once considered uniquely human.

In this riveting account of an area of Appalachia known as the Quiet Zone where cell phones and Wi-Fi are banned, journalist Stephen Kurczy explores the pervasive role of technology in our lives and the innate human need for quiet.

Clifford Nass has developed a powerful theory: Our brains can’t fundamentally distinguish between interacting with people and interacting with devices. Nass’s discoveries push the boundaries of both psychology and technology and provide nothing less than a new blueprint for successful human relationships.

As both individuals and communities, we have a choice. We can struggle through the onslaught of information and play an eternal game of catch-up. Or we can choose to live in the present: favor eye contact over texting; quality over speed; and human quirks over digital perfection. Rushkoff offers hope for anyone seeking to transcend the false now.

As AI and robotics eliminate jobs across the spectrum, governmental revenues will plummet while the debt increases dramatically. This crisis of limited resources on all levels - underfunded or nonexistent pensions, health problems, lack of savings, and job destruction without comparable job creation - will drive many into homelessness and produce a dramatic rise in violence as we fight over shrinking resources.

The fruit of the long history of John Brockman's profound engagement with the most important scientific minds who have been thinking about AI - from Alison Gopnik and David Deutsch to Frank Wilczek and Stephen Wolfram - Possible Minds is an ideal introduction to the landscape of crucial issues AI presents. The collision between opposing perspectives is salutary and exhilarating; some of these figures are deeply concerned with the threat of AI, including the existential one, while others have a very different view.

It’s the Second World War and the Savoy, the Dorchester, and Claridge’s teem with those determined not to allow Hitler to impact on their way of life. Spies: Meet Marie-Jacqueline Lancaster, the woman from M15 who has the gravy browning licked from her legs by Dylan Thomas. Royals: Meet Crown Prince Alexander of Yugoslavia, born in a suite at Claridge’s that was declared Yugoslav territory for the night. Players: Meet Joyce Stone, whose husband leads the band at the Dorchester. West End Front is a witty and eye-opening account of the extraordinary events that unfolded under the reinforced ceilings of London’s grand hotels.

In this brilliant, smart-thinking book about the power and influence of social media, Professor Sinan Aral shows how ‘hyper-socialisation’ has profoundly changed us. Why does fake news spread faster than the truth? Do products and ideas become popular because they are good or because they are rated highly online? How does influence actually work and what does it mean to be influential? Which strategies and tactics can help businesses survive and thrive in the New Social Age?

Bloomberg tech journalist Mark Bergen delivers the definitive account on YouTube, detailing how it started, how it works and ultimately how it drives Google's success. It can be seen as the story of a technical marvel that has upended traditional media and created stars out of everyday people, or the story of the rise of a ruthless advertising conglomerate with little regard for its impact on the world beyond the bottom line—but in reality, it's the story of both.

Think creatively like a human. Analyze and solve problems efficiently like a computer. Our everyday lives are filled with inefficient and ineffective decisions and solutions. Being overwhelmed by the magnitude of our problems makes it hard to think clearly. We procrastinate and overthink. Our thoughts are tainted with biases. If only there was a way to simplify our decision-making and problem-solving process and get satisfying, consistent results! The good news is, there is! Apply computer algorithms to your everyday problems.

Are you fascinated with the Titanic? Have you wondered what it must have been like to work in those hot boiler rooms, or as a maid to a first class passenger? What about what it would have been like to actually be a first class passenger?

In Killer Tech and the Drive to Save Humanity, Mark Stross presents a gripping exploration of our entanglement with technology in a world where digital platforms increasingly dictate our lives. With thought-provoking insights and real-life anecdotes, Mark unveils the hidden costs of our digital addiction and challenges listeners to reconsider their relationship with technology.

What will it take to restore balance to our world, repair past injustices, and support future generations' survival? Looking deeply into the web of life that created and supports us, and drawing inspiration from diverse cultural traditions and perspectives, spirited thinkers Michael Pawlyn and Sarah Ichioka propose a bold set of regenerative principles with potential to transform how we design, make, and manage our buildings; infrastructure; and communities.

Ever feel like you don’t even own the hardware and software you paid dearly for? Ever get the impression that you have to ask for permission before installing or changing a program on your device? Ever feel like Facebook and Instagram are listening to your conversations to show you relevant ads? You’re not alone. Half-baked products and services that chip away at your sense of ownership, independence and privacy are a part of a global wave of corporate indifference that micromanages and spies on honest, uniformed customers.

Boolean algebra, also called Boolean logic, is at the heart of the electronic circuitry in everything we use - from our computers and cars, to our kitchen gadgets and home appliances. How did a system of mathematics established in the Victorian era become the basis for such incredible technological achievements a century later?

Nikola Tesla was a bundle of contradictions - a consummate showman and a private recluse; a man of science addicted to self-promotion; a prolific inventor of technologies that made other people’s fortunes. Tesla made giant leaps in the technology of electrical supply, X-rays, radio remote control, and wireless electrical transmission. He embodied the aspirations and the contradictions of an age of innovation that seemed to have the future firmly in its grasp. Then as now, he attracted cranks and visionaries in equal number.

It’s hard to avoid innovation these days. Nearly every product gets marketed as being disruptive, whether it’s genuinely a new invention or just a new toothbrush. But in this manifesto on the state of American work, historians of technology Lee Vinsel and Andrew L. Russell argue that our way of thinking about and pursuing innovation has made us poorer, less safe, and — ironically — less innovative. Drawing on years of original research and reporting, The Innovation Delusion shows how the ideology of change for its own sake has proved a disaster.

If you want to avoid getting hacked, having your information spread, and discover the world of ethical hacking then pay attention.... Two manuscripts in one audiobook: Cybersecurity: An Essential Guide to Computer and Cyber Security for Beginners, Including Ethical Hacking, Risk Assessment, Social Engineering, Attack and Defense Strategies, and Cyber-Warfare, Ethical Hacking: The Ultimate Beginner’s Guide to Using Penetration Testing to Audit and Improve the Cyber-Security of Computer Networks, Including Tips on Social Engineering.

In lively, mordantly witty prose, Negroponte decodes the mysteries--and debunks the hype--surrounding bandwidth, multimedia, virtual reality, and the Internet, and explains why such touted innovations as the fax and the CD-ROM are likely to go the way of the BetaMax.