• 63 Brexit, COVID-19, and the Logistics Industry
    Jul 31 2023

    In Episode 63, Wayne sits down with Lyn Warde who owns and operates Transport Compliance NI


    Lyn's primary goal is to help companies stay compliant and navigate the complex regulatory landscape. We discuss the challenges that many companies face in the haulage business and share valuable insights on how to overcome them.


    Lyn's business offers both training and fleet management. Transport Compliance NI educate and train businesses to upskill their staff and provide external support for companies without dedicated compliance teams. Their services include handling compliance tasks, filing, and providing regular updates on a company's compliance status. In a world with increasing regulations, it's essential for businesses to ensure compliance to avoid potential penalties that could jeopardize their livelihoods.


    But compliance isn't the only topic explored in this episode. Lyn and Wayne also touch on the ever-evolving landscape of renewable energy in the transport industry. While digital technology has been embraced by most companies, the feasibility of fully autonomous vehicles is still being questioned. Instead, the focus is shifting towards finding the ideal renewable energy source for heavy-duty vehicles (HGVs), particularly in the context of large HGVs and the debate over using renewable energy.


    Lyn shares some of their experiences with electric vehicles (EVs) and highlights the logistical challenges of charging infrastructure, especially in rural areas or extreme weather conditions. They express a preference for hydrogen engines as a potential solution for HGVs, although they acknowledge the challenges related to hydrogen storage and transportation.


    Throughout the episode, Lyn emphasizes the importance of their company's personal approach and their commitment to being easily accessible to clients. They take pride in developing a close relationship with clients, understanding their specific needs, and providing personalized assistance. It's clear that their passion for helping others sets them apart from other companies in the industry.


    During the interview, Lyn also discusses the impact of Brexit and COVID-19 on the transport industry. These recent events have led to challenges such as an increase in paperwork and administration, shortages of drivers, and heightened demand for goods. Nonetheless, Lyn's company remains dedicated to supporting their clients and navigating these obstacles together.


    In addition to the interview, Lyn offers valuable advice for anyone interested in starting a business or pursuing a career in the HGV space. They share insights on the importance of software progression, driving automation, and the flexible career path that truck driving offers.


    To connect with Lyn on LinkedIn click here


    To find out more about Transport Compliance click here

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    37 mins
  • 62 Helping "Overcoming Health Challenges: A Journey to Better Wellness with Sheila Docker
    Jul 13 2023

    On this episode of Podcasts, Wayne is joined by guest Sheila Docker. Sheila is passionate about empowering individuals to take charge of their own health and wellness, as she has personally experienced and overcome inflammatory health challenges over the course of 30 years.


    Despite her health issues, Sheila has continued to pursue her love for travel and work. In this episode, Sheila discusses the changes she made to her lifestyle and the improvements she noticed in her energy, mental clarity, and physical appearance.


    She emphasizes the importance of basic nutrition, exercise, sleep, and mindset in improving health. Sheila believes that many health challenges are a result of lifestyle choices and advocates for taking responsibility for one's own health.


    Additionally, she discusses her approach to eating, which includes a high protein, high fat, and low carb diet. The conversation also touches upon the benefits of intermittent fasting and the importance of prioritizing self-care for small business owners and entrepreneurs.


    Throughout the episode, Wayne and Sheila engage in a meaningful and informative discussion about health and wellness.


    As always if you have enjoyed this episode rate, review, and share the podcast, as well as connect with Sheila on LinkedIn for further guidance and access to resources.


    Link to website: The Primal Zone

    Link to Cookbook: The Primal Zone Cookbook

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    56 mins
  • 61 The Untapped Potential of Podcasting: Long-Form Content in a Short-Form World
    Jul 3 2023

    On this episode of Podcast, Wayne welcomes special guest Roger Gowdy to discuss various aspects of podcasting. The episode begins by emphasizing the importance of the recording environment and its impact on sound quality. They stress the need to prioritize the space over simply upgrading equipment. Listeners learn about achieving a dry studio sound, minimizing indirect sound, and maximizing direct sound by adjusting microphone placement.


    Consistency in podcasting is another topic covered. Wayne and Roger advise using an ideal listener avatar to guide content creation and discuss the significance of building a habit in listeners. They suggest setting a sustainable pace for podcast releases and using series or seasons to allow for batch recording and breaks. They also highlight how podcasting offers long-form content in a short-form-dominated world and allows for in-depth discussions.


    The episode dives into the role of AI technologies in podcasting, including using AI for planning, and generating guest bios, episode titles, and social media posts. While AI is considered a valuable resource, Wayne and Roger acknowledge its potential drawbacks.


    The conversation shifts to the current state of the podcasting market. Despite podcasting's popularity, the market is not oversaturated, with fewer than a million actively producing podcasts. They compare this to the number of YouTube channels and blogs, suggesting that starting a podcast now is similar to starting a blog in 2001.


    Wayne and Roger discuss the future of podcasting, highlighting its decentralized nature and its success in providing long-term content. They also address the role of Spotify in the podcasting landscape, with Spotify's investment and desire for exclusivity raising concerns for some.


    The episode provides recommendations for podcast hosts, including Buzzsprout, Lipsynch, and Captivate Pod, and advises against relying solely on Spotify. They explain that a podcast host is necessary to distribute episodes to various platforms like Apple podcasts, Google, Amazon Music, and Spotify. The cost of hosting platforms like Buzzsprout is mentioned, as well as the importance of choosing the right equipment and software for podcasting.


    Wayne emphasizes the importance of carefully considering the podcast concept before investing in equipment and provides questions to guide this decision. He also discusses the gradual growth of podcast listenership and the importance of focusing on creating value for the audience.


    Listeners are encouraged to take a multiplatform approach in marketing and promoting their podcast, repurposing content into different formats. AI tools like automated transcription are mentioned as helpful resources.


    Wayne shares information about his own podcast, Zero Lives Left Podcast, its aim to provide inspiration and actionable tips to listeners, and its recent expansion into live broadcasts on social media. Listeners are encouraged to share and rate/review the podcast to help it reach a wider audience.


    Overall, this episode provides valuable insights and practical advice for aspiring and existing podcasters, covering topics ranging from sound quality to marketing strategies. Don't miss out on this information-packed episode on kickstarting your podcast.

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    1 hr and 2 mins
  • 60 EU Citizens Panel Virtual Worlds & Learning Mobility
    May 3 2023

    This episode takes an insight look at my recent trips over to Brussels for the EU Citizens Panel on Virtual Worlds and Learning Mobility which took place over 2 weeks in April.

    Last year there were a number of conversations that took place to look at how to get citizens in Europe more involved in decisions that are being made about our future.  

    So over the past couple of months, they have been holding citizen panels on a range of different issues from food waste to the future of cities in Europe. 

    150 European citizens (picked randomly) from every different demographic and walk of life to go to Brussels over 3 weekends with one virtual meet-up.  

    The aim of the citizen's panel is to empower people to be involved in the decisions that impact everyone across Europe.

    Coming up later on in this episode we are going to hear from one of the EU representatives explaining what the Citizens Panel is all about & its objectives & I get the chance to have a chat with one of the Irish Citizens who have taken part.

    Grab a cuppa sit back and find out a little more like I did about how the Citizen Panel is helping shape the future of the European Union.

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    38 mins
  • 59 Interview with Tom Hughes
    May 27 2022

    In this jam packed episode I chat with my good friend Tom Hughes.   Tom is Partner in Lean at Lumen Electronics, Cofounder at GembaDocs & 3rd Digital, Author of “Improvement Starts With I.”

    In the episode we start of by chatting about Tom's business & Career journey.  Tom has recently published his first book Improvement Starts With I: A practical guide to building an extraordinary lean culture.

    Tom chats about what exactly lean is & share the 5Cs

    • Candour
    • Commitment 
    • Coaching
    • Consistency
    • Continuous Learning

    Finally top shares his top 3 tips for people in business or starting out on their business journey.


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    1 hr
  • 58 Interview with Louise Brogan
    Mar 31 2022

    In this episode I chat with Louise Brogan who's a LinkedIn Trainer. Louise is an international speaker and podcaster who talks to audiences about why, how and when they should be using LinkedIn in business.


    In this episode we chat about top ways to stand out on LinkedIn. Louise shares top tips for:

    • Students
    • Graduates
    • Career Movers


    Louise shares her four pillars of using LinkedIn - optimising your profile, building a valuable network full of potential clients and customers, creating content that raises your visibility and the golden ticket to winning business on LinkedIn - how to use the messaging feature without spamming or being sleazy.


    We chat about new features coming to LinkedIn & the benefit of having a LinkedIn company page for your business. Louise shares some fantastic tips on how to raise your visibility to grow your network across LinkedIn. 


    Louise is also running a 'Build your LinkedIn Strategy Workshop in Dublin on 27th of April more details can be found here if you'd like to grab a ticket. 


    Promises to get a great opportunity to learn more.  Don't miss it 

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    42 mins
  • 57 Interview with Peter Doak PDG Advertising
    Jan 11 2022

    In this episode I chat with Peter Doak from PDG Advertising based in Northern Ireland.  

    PDG Advertising launched in  2015 as  a creative and results focused digital marketing agency, based in Belfast, Northern Ireland. Our focus for a positive ROI for customers is our guiding light in delivering an Exceptional Digital Marketing Experience.

    We kick off the episode finding out a little about Peter's background and his reason behind setting up PDG - Peter chats about why simplification in digital is so important especial for the customer considering using digital advertising as a way to get in front of customers.  

    With so many social media platforms at our disposal it can be difficult to find out which platforms might be best for a business to use to start to compete for attention & get their product or service in front of customers.  

    Peter also shares a exercise he and his team use called 'Fish bowling' before they begin working with any new client & explains the importance of this exercise  

    Finally Peter shares his top tips for businesses considering using digital advertising in 2022 as well as 3 key tips for those interested in developing a career in digital marketing.  


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    58 mins
  • 56 Interview with Dorcas Crawford
    Nov 18 2021

    In this episode I chat about conflict management with Dorcas Crawford.  

    After over 20 years as a litigation lawyer and several years conducting a high profile piece of litigation (Northern Ireland’s longest running civil trial) Dorcas Crawford, senior partner at Edwards & Co Solicitors, began to re-evaluate the whole area of dispute resolution and concluded that there was a better way. 

    She trained as a mediator with CEDR in London in 2008 and has since conducted numerous commercial mediations and added workplace mediation and facilitation training to her CV. 

    Conflict is something which we all experience at one time or another  - the thing about conflict which Dorcas explains is that it's costly, it's destructive, it drains resources and it impacts peoples lives.  

    There must be a better way... 

    Dorcas shares her insights as well as some helpful tips in which businesses of all sizes can better manage conflict from the boardroom to right across the organisation.   


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    48 mins