• Why you should say goodbye to email newsletters

  • Oct 17 2024
  • Length: 30 mins
  • Podcast

Why you should say goodbye to email newsletters

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  • Summary

  • One thing that makes me sigh is when your website says 'sign up to our email newsletter'. Today I am going to share with you why this strategy doesn't work, and how to give your email marketing a revamp. We are going to look at email marketing strategies that work, and how you can implement them in your wedding business.

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    Time Stamps:

    • 00:00 - Introduction to Email Marketing
    • 00:08 - The Problem with Newsletters
    • 00:48 - Why Email Marketing Outperforms Social Media
    • 01:17 - Understanding Deliverability and Reach
    • 03:18 - Alternatives to Traditional Newsletters
    • 04:29 - Effective Strategies for Collecting Emails
    • 11:28 - The Importance of Value in Email Marketing
    • 19:11 - Implementing Competitions and Quizzes
    • 20:29 - Creating Engaging Content for Your Audience
    • 28:06 - Final Thoughts and Next Steps

    Mentioned in this episode:

    Wedding Show Success workbook

    Got a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show.

    Wedding Show success workbook
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