• Why Brands Should Care About Wikipedia

  • Aug 9 2021
  • Length: 37 mins
  • Podcast

Why Brands Should Care About Wikipedia

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  • Summary

  • Do you use Wikipedia in your brand strategy? If not, now might be the right time to start. To discuss why, I'm joined by Rhiannon Ruff, Wikipedia expert and co-founder of digital brand reputation agency Lumino. Rhiannon has been helping brand managers and communication specialists get the most of this powerful platform for more than a decade. She shares tips for how you can harness its value for your company or client, what to do when you discover inaccurate information on there plus how to avoid a Wikipedia article being rejected. 

    You'll find a summary of the information featured in this episode here: https://www.theprpod.com/post/wikipedia 

    Find tips from each episode here: https://www.theprpod.com/

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