Episodes

  • EPISODE 50: Celebrating the Way-Word Writers Community and Looking Ahead to 2025
    Dec 17 2024

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    In this milestone episode of Way-Word Writers, Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer reflect on their journey of creating the podcast, expressing gratitude for the community they have built. The trio discusses personal challenges, growth, and the value of fostering connections within the writing community. They share insights on dealing with social media, offering and receiving critique, and upcoming plans for retreats and new ventures in 2025. This episode is filled with heartfelt conversations, advice for writers at all stages, and a look ahead to future opportunities for listener engagement and learning.

    00:00 Welcome to Way-Word Writers
    00:31 Celebrating 50 Episodes
    00:52 The Journey of Starting the Podcast
    02:43 Building a Writing Community
    04:55 Challenges and Learnings
    09:45 Future Plans and Aspirations
    10:53 Facing Rejections and Rewrites
    17:38 Encouragement and Growth
    20:37 Managing Ideas: Notebooks and Digital Tools
    22:16 The Perfect Notebook: TUL and Other Favorites
    24:46 The Power and Pitfalls of Social Media
    28:34 Building a Supportive Writing Community
    36:24 Upcoming Events and Future Plans
    38:20 Final Thoughts and Farewell

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    39 mins
  • EPISODE 49: Writing Authentically About Mental Health: Insights from Dr. Cristie Ritz King
    Dec 10 2024

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    In this episode of Way​-word ​Writers, hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer welcome Dr. Cristie Ritz King, an expert in trauma and maternal mental health, to discuss how to write authentically and sensitively about mental health issues. Dr. King shares her journey from a teacher to a trauma therapist, and offers valuable tips for writers on depicting mental health challenges realistically, understanding the interplay of cultural context, and maintaining ethical considerations. The conversation also covers the importance of self-care for therapists and insights into the therapeutic process. Additionally, Dr. King provides practical advice on how characters can discover personal triggers and how to portray therapy sessions and mental health support systems authentically in writing.

    00:00 Welcome to Wayward Writers
    00:32 Introducing Dr. Cristie Ritz King
    02:55 Cristie's Journey into Mental Health
    08:36 Writing with Sensitivity and Authenticity
    10:18 Exploring Character Development and Mental Health
    22:29 Realistic Influences of Mental Health on Characters
    25:29 Balancing Personal and Professional Life in Mental Health Work
    27:04 Balancing Self-Care as a Therapist
    27:32 Finding Personal Escapes
    28:16 Importance of Boundaries
    30:20 Cultural Nuances in Mental Health
    33:54 Ethical Considerations in Writing
    37:54 Portraying Realistic Therapy Sessions
    43:37 Therapist-Client Dynamics
    47:53 Evolving Mental Health Field

    48:48 Connecting with Wonder Ink Wellness

    ​Cristie Ritz-King Website



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    51 mins
  • EPISODE 48: How to Think Like an Editor with Publishing Expert Naomi Kirsten: Balancing Creative Vision and Market Realities
    Dec 2 2024

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    In this episode of Way-Word Writers, hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer speak with Naomi Kirsten, a seasoned freelance editor, creative consultant, and former Chronicle Books editor. Naomi shares her extensive experience in the publishing industry, discussing the importance of thinking like an editor, the role of compromise in the creative process, and key business considerations for authors and illustrators. The episode aims to empower writers and illustrators to balance their artistic vision with market realities, providing practical advice on navigating the publishing landscape, enhancing marketability, and engaging in effective marketing and promotion.

    00:00 Introduction to Way-Word Writers
    00:31 Meet Naomi Kirsten: A Publishing Industry Leader
    03:48 Thinking Like an Editor: Why It Matters
    06:36 The Role of Compromise in the Creative Process
    12:49 Balancing Creative Freedom and Commercial Realities
    16:34 Cultivating an Editorial Mindset
    26:27 The Essence of Self-Actualization in Publishing
    27:02 Navigating Success Beyond Sales and Awards
    29:01 The Power of Compromise in Creative Vision
    32:27 Balancing Business and Creativity in Publishing
    34:25 Key Business Considerations for Authors and Illustrators
    41:40 Effective Marketing and Promotion Strategies
    45:17 Embracing the Joy of Sharing Your Work
    48:07 Conclusion and Final Thoughts

    ​n​aomikirsten.com

    You and Me, Me and You by Miguel Tanco

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    49 mins
  • EPISODE 47: ​Unlocking the Indie Publishing Path with Hybrid Author Darcy Pattison
    Nov 25 2024

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    In this episode of Way-Word Writers, hosts Heather Cashman, Stephanie ​B​earce, and Ni​cki Jacobsmeyer introduce children's book author and indie publisher Darcy Pattison. Darcy, who has written over 70 award-winning books​,​ with some translated into 10 languages, shares her journey from traditional publishing to becoming a successful indie publisher. Discussing her strategies, Darcy emphasizes marketing to schools, the importance of good writing, and working with illustrators and editors. She explains how she manages her business operations including finances, distribution through IngramSpark, and leveraging various platforms for maximum reach. Highlighting the importance of persistence and creativity in both writing and business, Darcy also provides insights into balancing her work-life and expanding her business model while continually evolving in her career.

    00:00 Welcome to Way-Word Writers
    00:29 Introducing Darcy Pattison
    01:53 Darcy's Journey to Becoming an Author
    02:49 Transition to Independent Publishing
    06:08 The Art of Finding Niches
    08:30 Illustration and Fact-Checking
    13:00 Becoming an Entrepreneur
    18:06 Balancing Creativity and Business
    21:40 Grassroots Marketing Strategies
    24:18 Navigating Distribution Challenges
    28:11 Maximizing Sales Channels
    31:04 The Importance of Writing Standards
    33:24 Future of Indie Publishing
    39:13 Upcoming Book Launch
    40:33 Conclusion and Farewell

    F​ind Darcy's website here!

    B​ehance.net (the illustrator platform Darcy mentions)

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    41 mins
  • EPISODE 46: Conquering Imposter Syndrome: Insights from Way-Word Writers Co-Hosts
    Nov 18 2024

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    In this episode of Way-Word Writers, hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer dive into the topic of imposter syndrome. They define what imposter syndrome is, discuss the various types identified by Dr. Valerie Young, and explore how it affects writers. The hosts share personal experiences and offer advice on how to recognize and combat these feelings. Key points include the importance of community support, the role of social media, and the notion that you are a writer as long as you write—not just when you're published. They emphasize the value of your unique voice and stress the importance of moving forward positively despite doubts.

    00:00 Introduction to Way-Word Writers
    00:35 Understanding Imposter Syndrome
    02:01 Types of Imposter Syndrome
    03:34 Personal Experiences with Imposter Syndrome
    04:17 Imposter Syndrome in the Publishing Industry
    07:41 The Role of Social Media
    15:53 Combating Imposter Syndrome
    19:02 The Value of Writing
    29:47 Final Thoughts and Encouragement



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    30 mins
  • EPISODE 45: Creating Financial Stability for Authors: Learning the Art of Creatorpreneurship with Financial Advisor and Author Anna Orenstein-Cardona
    Nov 11 2024

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    In this episode of Way-Word Writers, senior literary agent Heather Cashman and authors and writing coaches Stephanie Bearce and Nicki Jacobsmeyer chat with Anna Orenstein-Cardona, a children's author and financial educator. They discuss the financial realities of the publishing industry, from advances to royalties, and offer valuable advice on diversifying income streams through the concept of creatorpreneurship. Anna shares her own strategies and insights on balancing creativity with financial health, and the importance of recognizing one's worth as a creator. Learn how to navigate the economic aspects of being a writer, from negotiating contracts to leveraging extra skills for additional income.

    00:00 Welcome to Way-Word Writers
    00:31 Introducing Anna Orenstein Cardona
    02:55 Anna's Creative Journey
    06:29 Financial Realities in Publishing
    09:30 Statistics and Industry Disparities
    23:16 Challenges and Strategies for Authors
    31:12 Embracing Creative Entrepreneurship
    33:19 Leveraging Digital Platforms for Marketing
    33:47 Financial Well-being for Creatives
    34:15 Diversifying Revenue Streams
    36:26 The Reality of Full-time Creative Work
    38:55 Creative Income Sources and Future Goals
    47:47 Examples of Successful Creatives
    55:41 Valuing Your Work and Overcoming Guilt
    59:09 Final Thoughts and Encouragement

    Anna created a brief guide for you!

    The Writers & Illustrators Guide to Creatorpreneurship

    Find Anna on her website here!

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    1 hr and 1 min
  • EPISODE 44: Become a Social Media Pro with Kathleen Sweeney From BookBrush
    Nov 4 2024

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    In this episode of Way-Word Writers, hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer chat with Kathleen Sweeney, COO of Book Brush, about the essential tools and strategies for authors to boost their book marketing efforts. Kathleen provides insights into how authors can use Book Brush’s platform to create visually appealing and effective marketing graphics, the importance of branding, and engaging with readers on social media. They also cover useful tips for using hashtags, managing social media presence, and integrating personal and professional lives online. Key recommendations include trying out trope graphics, staying consistent with branding elements such as fonts and colors, and the benefits of utilizing resources like Book Brush for DIY and full-service marketing needs.

    00:00 Introduction to Way-word Writers
    00:31 Meet Kathleen Sweeney from BookBrush
    01:44 What is BookBrush?
    03:15 Free and Paid Plans on BookBrush
    05:21 Amazon A+ Content for Authors
    08:38 Social Media Strategies for Authors
    10:09 The Power of Hashtags
    16:04 Using QR Codes Effectively
    22:20 Branding Yourself as an Author
    26:02 Exploring Fonts for Different Genres
    26:34 Balancing Book Promotion and Content
    28:23 Engaging with Your Audience
    31:19 Effective Use of Social Media Platforms
    43:24 Managing Multiple Author Brands
    46:06 Current Trends and Common Mistakes
    48:04 Building a Strong Social Media Presence
    49:52 Conclusion and Final Thoughts


    Genre Font Pairings For Graphics and Book Covers


    ​Typography Tips for Graphics and Book Covers

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    51 mins
  • EPISODE 43: Some of Our Favorite Craft Books And Why We Love Them
    Oct 28 2024

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    In this episode of Way-Word Writers, senior literary agent Heather Cashman, and authors Stephanie Bearce and Nicki Jacobsmeyer, discuss their favorite craft books. They explore a range of topics from the importance of foundational language skills to techniques for structuring and enhancing storytelling. Each host shares personal insights and recommendations, speaking on the utility and impact these books have had on their writing journeys. They cover books such as 'The Elements of Style,' 'Save the Cat Writes a Novel,' 'The Courage to Write,' and 'Steering the Craft,' among others. This episode offers invaluable advice for writers of all levels, whether seeking to improve their craft or looking for thoughtful gift ideas for fellow writers.

    00:00 Welcome to Way-Word Writers
    00:34 Discussing Favorite Craft Books
    01:12 Diverse Opinions on Craft Books
    05:52 Heather's First Craft Book Pick
    08:18 Stephanie's First Craft Book Pick
    11:33 Nikki's First Craft Book Pick
    14:22 Heather's Second Craft Book Pick
    16:49 Stephanie's Second Craft Book Pick
    20:49 Nikki's Second Craft Book Pick
    23:13 Heather's Third Craft Book Pick
    25:38 Stephanie's Third Craft Book Pick
    27:48 Nikki's Third Craft Book Pick
    30:22 Heather's Final Craft Book Pick
    33:50 Wrapping Up and Gift Ideas

    • The Elements of Style by Strunk & White
    • Save the Cat! Writes a Novel: The Last Book On Novel Writing You'll Ever Need by Jessica Brody
    • The Creative Habit: Learn It and Use It For Life by Twyla Tharp
    • The Creative Act: A Way of Being by Rick Rubin
    • Story Genius: How to Use Brain Science to Go Beyond Outlining and Write a Riveting Novel by Lisa Cron
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    32 mins