What if?  What if we re-thought what "social" means, to rid ourselves of the dark elements and instead promote the enriching parts? 

In this episode, we talk to Brian Amerige, CEO and co-founder of Thoughtful, and who takes us on a journey on rethinking social.  His app, Thoughtful (available at https://thoughtful.community/Brian) represents his effort to bring this vision to reality.
Specifically, we discuss:

• Why we need ideas to flourish as humans
• How current social platforms promote non-enriching content, leading to toxic environments.
• How Thoughtful promotes ideas through the consumption of interesting content.
• Why "Thoughtful time" creates a number for screen time you should be proud of. 
• The marketplace for new apps is still huge - especially for positive, human centric apps. 
• In Thoughtful, engagement with people is limited to the extent it can help engagement with ideas. 
• Why metrics at Thoughtful are used to inform decisions but not make decisions. 
• How the "judgement coefficient" helps match individual interests with other people with similar interests, and their recommendations, regardless of popularity of that content. 
• How you could use Thoughtful to improve your college experience
• Why students should focus on problems when thinking about their career.

In this episode, we talk with Fran Stacks, channel manager at Wells Fargo https://www.wellsfargo.com/.  We talk about:

- What a channel manager does
- How ADA specifications impact web site design
- How the digital marketing has changed in the last 10 years 
- How customer expectations have changed in the last 10 years
- What a Data Management Platform does
- and more...

To learn more about eCommerce and how marketing plays a role, check out my textbook "eCommerce: A Stakeholder Approach" https://www.prospectpressvt.com/textbooks/drake-ecommerce-a-stakeholder-approach

In this episode, we chat with Harry Hawk, instructer at Southwestern College and lead generator at Doctible (doctible.com). During this conversation, we learn about:
 - What is a "lead" and how Harry uses digital media to help find leads for medical offices
 - HubSpot and their technological offerings
 - Why I wrote my textbook
 - How to get started in eCommerce and eBusiness
 - How to get the most out of my textbook
 - Digital deep funnel optimization

To learn more about eCommerce and how marketing plays a role, check out my textbook "eCommerce: A Stakeholder Approach" https://www.prospectpressvt.com/textbooks/drake-ecommerce-a-stakeholder-approach