• Toby Massengale on Building his Landscape Business From the Ground Up

  • Apr 1 2024
  • Length: 56 mins
  • Podcast

Toby Massengale on Building his Landscape Business From the Ground Up

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  • Summary

  • In this episode, Toby Massengale shares his journey in the landscaping business, starting from working with his father's landscape business to selling his own in 2016. He emphasizes the importance of reputation, product quality, and customer satisfaction for industry success. Toby highlights team culture and values alignment. He explores industry evolution, noting trends like operator-less mowers and battery-operated equipment. Transitioning to EOS implementation, Toby advises on reputation, response times, and customer expectations, underscoring hard work, consistency, and debt management as success pillars in landscaping. Toby's insights encapsulate the essence of delivering excellence and building a reputable business amidst industry transformations.

    Timestamps:
    3:15 Growing the Business
    06:07 Winning the Mall Project
    08:53 Working with H-2B Workers
    10:38 Family Business Expansion
    12:31 Bonding with Hispanic Workers
    13:07 Overcoming Challenges
    13:25 Transition to Commercial Work
    14:07 Building the Organization
    15:07 Implementing EOS
    16:09 Struggles with Leadership
    20:25 Delivering Exceptional Service
    22:04 Fixing Landscape Issues
    24:41 Aligning Expectations
    26:26 Pursuit of Excellence
    27:24 Work-Life Balance
    31:40 Building a Healthy Organization
    33:43 Importance of Leadership
    34:47 Selling the Business
    38:48 Future of the Industry
    45:06 Customer Focus and Reputation
    46:47 Advancements in Technology
    50:10 Managing Debt
    51:12 Importance of Online Reputation
    52:19 Speed and Efficiency in Delivery
    52:50 Setting Expectations
    53:55 Key Steps to Starting a Landscape Business
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