• The not-so-mysterious (and sometimes pricey and ineffective) world of search engine optimization With Tammy D. and Sherilyn Orr

  • Aug 15 2022
  • Length: 1 hr and 2 mins
  • Podcast

The not-so-mysterious (and sometimes pricey and ineffective) world of search engine optimization With Tammy D. and Sherilyn Orr

  • Summary

  • SEO is all the rage, promising everything from making your page #1 on Google, to creating more leads than you can handle, to curing acne.  SEO, according to the hucksters posing as "experts" is a mysterious dark art that only they truly understand.  By greasing their palms with tons of fresh money, SEO gurus will unlock the mysteries of the Google algorithm and ensure that your company comes out on top.

    Or, WILL THEY?

    Veteran web designer, engineer, and skeptic Sherilyn Orr joins Tammy D. to scrape off the hype and lies and take a purer, fresher look at the seamy underbelly of search engine optimization.   Yes, SEO IS a thing, but should you be mortgaging your home to pay some purported expert tons of money to do it for you?  Could there be more intuitive, cost-effective ways to achieve a desirable level of SEO?   

    Any business owner, insurance agent, FA, CPA, ANYONE with a website should listen to this educational podcast.  At the very least, you'll be able to ask the questions for which you need answers when confronted by an SEO specialist.  Don't pay ANYONE to do your SEO until you've heard this podcast.

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