The eCommerce Sharehouse

By: Russell Steed & Emerson Hammer
  • Summary

  • Trying to scale your eCommerce business? We've been there! Sharehouse are a community of eCommerce professionals coming together to share knowledge with each other. Each episode we dive into eCommerce specific topics that apply to your business. We cover marketing, operations, finance, and more! Whether you're a founder or an operator, you'll level up your skills and scale your brand.
    Copyright 2024 Russell Steed & Emerson Hammer
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Episodes
  • 14. Where Should You Manufacture Your First Product with Alex Burdge
    Apr 6 2023

    When you are just getting started with your first eCommerce business it is overwhelming trying to navigate how to make the product a reality.

    Today we talked with Alex Burdge, co-founder and CEO at Shyft. Alex has a background in product design, working with manufacturers all around the world, and so much more within the supply chain world. He has built a large team of experts that can take your idea and make it come to reality without you having to go through the learning curve of starting a new venture.

    Learn more about how to find a manufacturer, where to look, how to work with them, and everything in between.

    If you'd like to connect with Alex, you can hit him up on Linkedin.

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    48 mins
  • 13. The Packaging Pastor and The 4 Buckets of Sustainability with Adam Peek
    Mar 29 2023

    Adam is as passionate about packaging as he is about preaching the good word. He is a high-energy expert that has created amazing packaging for dozens of notable brands.

    In our conversation with Adam we talk through the 4 buckets of sustainability and how packaging can build brand, reduce costs, and be better for the planet.

    If you'd like to connect with Adam you can check him out at packagingpastor.com

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    57 mins
  • 12. Stop Making These 5 Mistakes On Your Store's Popups With Matt Cimino
    Jan 31 2023

    We've all know how important popups are for capturing emails and growing our customer lists, however how many of us are making them a priority? It's time to focus on your popups and grow your eCommerce business!

    Matt Cimino joins us today to talk through the importance of popups and how to optimize them. He even drops a new term that I love, "positive friction", which basically means that you ask your site visitors more questions, but they have to be the right questions. Doing it in the right way can 2x your popup conversion rate (email/sms signups).

    Matt has spent the past 8 years perfecting the art of popups. He began running an agency that focused on that for some large brands (we're talking house-hold name brands). While doing that his team began creating very customized solutions for these brands. They A/B tested tens of thousands of times to dial in the perfect recipe.

    Two years ago Matt decided that the world needed a popup software that was built with all these optimizations and learnings already built in, not as an afterthought product on another software (ie. ESP goes POPUP). Thus was Amped was born!

    Learn how important your popups are and how you can double your engagement with them on today's episode!

    If you'd like to learn more about Amped visit https://www.amped.io/

    You can connect with Matt on linkedIn here: https://www.linkedin.com/in/mattcimino/

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    46 mins

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