Got a question? Text me!

Today, Cheyanne is breaking down Instagram Reels for veterinary professionals! From understanding the basics to creating content that reaches pet parents, she’s covering everything you need to know to get started with Reels. You’ll learn how to make videos that resonate with pet owners, highlight your team, and keep clients coming back.

◽️◽️◽️◽️◽️◽️

👋Want to work with Cheyanne 1-on-1? Learn how you can here.

🔗PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO:

• Join my Facebook Group: https://www.facebook.com/heycheyanne
• Metricool: https://i.mtrbio.com/ACKZRH
• ManyChat: https://manychat.com/
• Join Vet Social Hub Here: heycheyanne.com/vet-social-hub
• Contagious by Jonah Berger: https://amzn.to/4hL6qPB
• Hook Point by Brendan Kane: https://amzn.to/40MhHsT
• VSMP 4: How to Get Your Veterinary Team Excited About Social Media: https://www.buzzsprout.com/2284496/episodes/14425829

◽️◽️◽️◽️◽️◽️

🎧WANT TO LEARN MORE? LISTEN TO THESE EPISODES:

• VSMP 11: How Family Pet Health Engages Clients Through Social Media and Community Events With Michael Shirley: ****https://www.buzzsprout.com/2284496/episodes/15548885
• VSMP 8: 3 Ways to Increase Your Engagement with Pet Owners On Your Social Media Posts: https://www.buzzsprout.com/2284496/episodes/14859641
• VSMP 3: Time-Saving Tips for Managing Veterinary Social Media: https://www.buzzsprout.com/2284496/episodes/14114909

◽️◽️◽️◽️◽️◽️

🎁 RESOURCES I CREATED FOR YOU!

🤳 Quick Start Guide to Get Started with Social Media FAST:

https://www.heycheyanne.com/start

🤳 FREE Content Calendar to Help You Plan Your Posts:

https://heycheyanne.ck.page/3118bb6b86

🤳 See all my free goodies here:

https://www.heycheyanne.com/freestuff

🤳Learn how to be a professional social media manager for your veterinary clinic for only $47 ➡️ heycheyanne.com/vet-social-hub

◽️◽️◽️◽️◽️◽️

💕 CONNECT WITH CHEYANNE

⟡ Instagram: https://www.instagram.com/hey_cheyanne/

⟡ Email: contactme@heycheyanne.com

Got a question? Text me!

In this Veterinary Social Media Podcast episode, host Cheyenne Flerx interviews Michael Shirley, Chief Empowerment Officer and co-owner of Family Pet Health, about his unique journey into veterinary medicine. Michael discusses his transition from an agriculture teacher to running a veterinary practice alongside his wife, Dr. Amy Shirley. They delve into the practice's vision, community engagement through events like the 'Walk My Dog Challenge' and trivia nights, and the importance of fostering a positive work environment. Michael also shares insights on the role of social media and the benefits of having a podcast in connecting with clients and the community.

◽️◽️◽️◽️◽️◽️

⏰ TIMESTAMPS

00:00 Introduction to the Veterinary Social Media Podcast
00:12 Meet Michael Shirley: Chief Empowerment Officer
00:54 The Journey to Family Pet Health
04:06 Building a Visionary Veterinary Practice
04:48 Creating a Positive Work Environment
07:34 The Importance of Social Media Presence
13:36 Handling Negative Reviews with Grace
20:38 Setting and Achieving Goals with Traction
28:59 Social Media's Role in Rural Areas
29:29 Managing Events: Walk My Dog Challenge
32:03 Community Partnerships and Sponsorships
36:04 Trivia Nights: A New Initiative
43:47 Podcasting for Pet Health Education
49:42 Leveraging Long-Form Content for Marketing
52:44 Conclusion and Final Thoughts

◽️◽️◽️◽️◽️◽️

PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO:

⭐The Energy Bus for Schools: 7 Ways to Improve your School Culture, Remove Negativity, Energize Your Teachers, and Empower Your Students by Jon Gordon (Author), Jim Van Allan (Author): https://amzn.to/3yxxQ9Z
⭐ Traction: Get a Grip on Your Business Paperback by Gino Wickman (Author): https://amzn.to/4cepKRl
⭐VLBC (Veterinary Leadership Book Club): https://www.facebook.com/groups/3142499042461591
⭐ Connect with Michael and check out his practice, Family Pet Health here: http://www.familypethealth.com/


◽️◽️◽️◽️◽️◽️

Want to learn more? Try these episodes:

- How Do I Get Clients to Follow My Hospital on Social Media: https://www.heycheyanne.com/post/how-do-i-get-clients-to-follow-my-hospital-on-social-media
- Why Won't Pet Owners Engage With My Social Media Posts? https://www.heycheyanne.com/post/why-won-t-pet-owners-engage-with-my-social-media-posts
- How to Get Your Team Excited About Social Media https://www.heycheyanne.com/post/how-to-get-your-team-excited-about-social-media

◽️◽️◽️◽️◽️◽️

🎁 RESOURCES I CREATED FOR YOU!

🤳 Quick Start Guide to Get Started with Social Media FAST: https://www.heycheyanne.com/start
🤳 FREE Content Calendar to Help You Plan Your Posts: https://heycheyanne.ck.page/3118bb6b86
🤳 See all my free goodies here: https://www.heycheyanne.com/freestuff
🤳Learn how to be a professional social media manager for your veterinary clinic ➡️https://www.heycheyanne.com/foundations

◽️◽️◽️◽️◽️◽️


💕 CONNECT WITH CHEYANNE

⟡ Instagram:

Got a question? Text me!

Hey, friend, welcome back! This episode is shorter because I sharing five post ideas you can use to show your team appreciation on social media. These ideas can be used for Vet Tech Week, Veterinary Receptionist's Week, Vet Assistant Appreciation Week, or any other day you choose to dedicate to showing your appreciation for your team. Take a list and get inspired!

Cheering for you!

Cheyanne Flerx 🧡

P.S. Below are some helpful resources for you!

Links mentioned in this episode:

• Join the Veterinary Social Media Managers Facebook Group: https://www.facebook.com/groups/heycheyanne
• Editing tools:
  • Canva: https://partner.canva.com/heycheyanne
  • CapCut: https://www.capcut.com/

More Juicy Goods:

• Want a monthly posting calendar with Canva and caption templates delivered straight to your inbox? Check out the Vet Vibes Hub membership: https://vetvibesmedia.com/membership
• Want to become a trained Veterinary Social Media Manager for your practice? Come to my 3-month online course and receive personal training and guidance from Cheyanne!
• New to managing social media for a veterinary clinic? Grab my quick start guide here: https://www.heycheyanne.com/start
• Looking for some fresh creativity for your posts? Grab my 60 free post ideas cheat sheet here: https://www.heycheyanne.com/freestuff
• Want to work with Cheyanne? Learn how here: https://www.heycheyanne.com/work-with-me
• Got a question? Email Cheyanne: https://www.heycheyanne.com/contact
• Connect with Cheyanne on Social:
  • Facebook: https://www.facebook.com/heycheyanne
  • Instagram: https://www.instagram.com/hey_cheyanne/
  • LinkedIn: https://www.linkedin.com/in/cheyanne-flerx/

Other Episodes You May Enjoy:

• VSMP 8: 3 Ways to Increase Your Engagement with Pet Owners On Your Social Media Posts: https://www.heycheyanne.com/post/3-ways-to-increase-your-engagement-with-pet-owners-on-your-social-media-posts
• VSMP 9: How Do I Get Clients to Follow My Hospital on Social Media? https://www.heycheyanne.com/post/how-do-i-get-clients-to-follow-my-hospital-on-social-media
• VSMP 4: How to Get Your Veterinary Team Excited About Social Media: https://www.heycheyanne.com/post/how-to-get-your-team-excited-about-social-media

*Disclaimer: This page does include affiliate links. If you click and purchase, I may receive a small commission at no additional cost to you. I only recommend tools I have personally used and cannot live without.