In this episode of The ROCC Pod, we sit down with Shawn Thornton, founder of Smart Biz IT and former tech leader at Amazon and Ford, to unpack the growing importance of cybersecurity and compliance for small and mid-sized businesses. We open with a real-world horror story—Shawn walks us through how one of his Michigan-based clients was completely taken out by ransomware. Two facilities, thousands of hacked printers, a wiped customer database, destroyed emails, inaccessible websites—no backups, no recovery, over a million dollars in losses. It’s a sobering introduction to the stakes of not being prepared.

After the wake-up call, we shift to get to know Shawn a bit more personally—his passion for barbecuing, cold smoking cheeses, and his undying loyalty to the Detroit Lions. The conversation is easygoing, but the subject matter stays serious as we transition back to the business of IT and compliance.

Shawn breaks compliance down in simple terms—it's about proving that you're protecting your customer and business data. Whether it's strong passwords, verified backups, multi-factor authentication, or employee training, these small habits can be the difference between continuity and catastrophe. He emphasizes that compliance isn't just about avoiding trouble; it can actually become a revenue driver. Companies looking to secure government contracts, enterprise partnerships, or venture funding all need to demonstrate cybersecurity maturity. Compliance is no longer optional—it's a credential.

We talk about what Smart Biz IT offers: full-service IT support with a lens focused on compliance. From help desk and cloud backups to risk assessments and documentation, Shawn’s firm is helping businesses not only stay safe but grow. He shares another example of a client with a seven-figure deal on the table—except they couldn’t move forward without a SOC 2 attestation. Now, with Shawn’s help, they’re on track to be ready in time.

The episode closes with Shawn reflecting on his move into entrepreneurship, the unique value Smart Biz iT brings to the market, and his great experience since joining the Royal Oak Chamber. We also get to learn that his favorite day of the year is NFL’s opening Sunday, and fall—complete with smoked meats and fantasy football—is his favorite season.

Contact Shawn: https://smartbizit.com/

Or call: (248) 206-9100

00:00 – Ransomware Nightmare: A $1M Recovery
00:53 – Introduction to the ROCC Pod
01:12 – Meet Shawn Thornton: Tech Pro & BBQ King
03:19 – What Is Compliance, Really?
04:33 – Why Compliance Matters to Small Businesses
06:04 – Common Cybersecurity Mistakes
07:49 – Ransomware Case Study: Lessons Learned
10:48 – Full-Service IT With a Compliance Focus
12:53 – Turning Compliance Into Revenue
13:46 – Shawn’s Background: From Amazon to Smart Biz iT
14:03 – Experience Joining the Chamber
15:00 – Favorite Day of the Year: NFL Kickoff Sunday
17:10 – Contact Info and Final Thoughts

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of The ROCC Pod, we dive deep into the world of emotionally intelligent AI with Christine Chubenko of CodeBaby. Jon hosts solo while Lisais away, and together with Christine, we explore how AI is reshaping business efficiency, customer interaction, and our daily digital experience.

We begin by learning about CodeBaby, a platform that powers emotionally intelligent avatars capable of handling repetitive customer service tasks on behalf of businesses. These avatars go far beyond the likes of "Clippy" — they can smile, laugh, and emulate human responses, allowing businesses to provide 24/7 assistance that reflects their brand tone and values. Christine emphasizes that users maintain full control over their data and avatar behavior, which can evolve over time as the business grows or shifts.

Christine shares examples from retail and healthcare. In stores, avatars answer common customer questions, freeing up human staff to focus on higher-priority tasks. In medical practices, avatars or even holograms can offer patients a safe space to ask questions — particularly beneficial for older patients who may hesitate to speak directly to doctors. ("But they're so busy!")

As we discuss the broader AI landscape, Christine explains her career roots in computer science and AI, dating back to the 1990s. While the foundation of AI has remained rooted in pattern recognition and statistical models like k-nearest neighbor, the scale and sophistication of modern AI have exploded. She debunks the myth that AI is sentient — emphasizing that despite the human-like responses, these systems are still just machines built by humans with clear limitations and no true consciousness.

We explore how AI is already part of our everyday lives through Siri, Alexa, social media algorithms, smart appliances, and personalized streaming suggestions. Christine argues that AI’s role is to reduce tedious tasks — not replace humans entirely. Jobs that require emotional nuance, tactile presence, or creativity (like nurses or preschool teachers) remain well out of AI’s reach. Meanwhile, automation can fill gaps where businesses struggle to hire, like in food service or basic admin roles.

Christine also breaks down what makes AI emotionally intelligent: prompt engineering. It’s not just about asking a question; it’s about asking it the right way, setting the tone, and defining the persona you want the AI to emulate. For instance, telling ChatGPT to answer as a cardiovascular surgeon or in a humorous tone drastically alters the output.

To close, Christine encourages listeners who are curious about AI to simply sign up for a tool like ChatGPT and ask, “Where do I start?” That simple first step leads to powerful learning. She reminds us that while AI may seem intimidating, it’s just another tool — and it’s one we can all learn to wield effectively.

More:

Email Christine: cchubenko@codebaby.com

CodeBaby Website: https://www.codebaby.com/

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

In this episode of The ROCC Pod, we welcome Kizzy Parks, Executive Director, and Kai Anne Radcliffe, Senior Leasing Specialist with The James Ferndale, a boutique-style living community for adults 55+. We explore how The James blends luxury, independence, and community in the heart of Ferndale, Michigan.

Kai Anne shares her music-filled background, from interning at BET to meeting Beyoncé during the Destiny’s Child era. Kizzy talks about her creative path in art, marketing, and real estate. Together, they describe The James as an “all-inclusive” experience—offering chef-prepared meals, bi-monthly cleaning, covered utilities, and local transportation—all under one monthly payment.

The James occupies a historic building dating back to the 1920s, originally St. James Catholic School. Now fully renovated, it features 104 apartments ranging from studios to spacious two-bedrooms. Residents enjoy daily activities such as bingo, chair yoga, arts and crafts, walking clubs, outings to restaurants and shows, and access to a salon, gym, theater, and healthcare services.

Unlike traditional “senior housing” stereotypes, The James fosters a vibrant, independent community. Residents come and go freely, gather for meals and games, and form lasting friendships. With its intimate size and boutique feel, staff know each resident personally. The community also offers “age in place” support through an on-site medical partner, providing help with daily living activities as needed.

Located near downtown Ferndale, The James is steps away from shopping, dining, and entertainment. The team encourages prospective residents to tour the property, join a meal, and meet the community before making a decision. They’re proud of their 2024 GLAStar Award for Best Living Experience in senior housing and aim to win again.

Contact The James Ferndale at 248-554-3600 or

Website: — https://thejamesferndale.com

The James Ferndale Facebook — https://facebook.com/thejamesferndale

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

In this episode of The ROCC Pod, we sit down with Matt Traitses, General Manager, and Chris Downs, HVAC Manager at Cregger Plumbing, Heating, Cooling, and Electrical. With summer in full swing, we focus on home comfort, efficiency, and cost savings through HVAC upgrades and maintenance. Chris breaks down how federal tax credits and utility rebates can save homeowners over $2,000 when replacing outdated systems, thanks to incentives like $600 tax credits for furnaces and air conditioners, and rebates from gas and electric companies. These savings are immediate and impactful, especially for those living in older homes with lower efficiency units.

We dive into safety as a top priority, particularly the risks of carbon monoxide from improperly maintained furnaces. Chris emphasizes regular maintenance—including annual tune-ups and filter changes—to protect both the system’s longevity and the home's air quality. He also discusses add-ons like UV lights and air purifiers that actively kill bacteria and viruses in the air.

The conversation shifts to the importance of proper system installation. While many homeowners obsess over brands, Chris reminds us that installation quality matters more than the brand name. An incorrectly sized or poorly installed unit leads to inefficiency, noise, and higher long-term costs. Sizing the unit correctly through load calculations ensures better performance and comfort.

We also hear about Chris’s unique journey from owning a cattle and crop farm to managing HVAC sales and system design. His career transition led him to a leadership role at Cregger, where he now mentors technicians and helps expand their HVAC services. Matt notes that Chris is the company's first-ever HVAC Manager, brought in during a period of strategic growth.

Cregger’s recent involvement with the Royal Oak Chamber is also discussed. They've joined community events like the Summer Concert Series and Halloween festivities, with plans to donate an HVAC system to a local veteran in need. Community service remains a cornerstone of their mission, from food banks to supporting animal shelters.

As the episode wraps, we ask our signature “fishbowl” questions. Chris shares his one regret—wishing he'd entered the trades earlier—and Matt reflects on reviving a Greek family tradition involving a New Year’s dish and a lucky coin.

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

In episode 100 of The ROCC Pod, we celebrate a major milestone by revisiting some of our most memorable and impactful moments from the past five and a half (!) years. We kick things off by honoring the co-hosts who helped launch the show, Andrea Arndt and Trish Carruth, and by thanking the Royal Oak Chamber of Commerce and its leaders for their continued support.

From there, we relive powerful moments of resilience and entrepreneurship. Mo and Erin of Home Turf Gym share the emotional journey of opening their dream gym, while Siri from Kacha Thai Market explains how she brought authentic Thai cuisine to our community. Jill Gleba (from Episode 1) helps us rethink money as a tool for freedom, not fear. And Jill Plamper at Distinctive Framing inspires with her creativity—turning a wedding gown into a custom art piece.

We hear marketing wisdom from Davaughnu Banks, who reminds us that knowing your brand internally is essential before taking it to the world. Terry Poduska walks us through the legacy of the Royal Oak Women’s Club and their historical contributions to the city. We also reflect on our shared love for pets, with touching stories from Jennifer McCallum of Firefly Pet Photography and Jill Valuet of Radiant Paws, who helped rejuvenate a senior dog’s life with massage therapy.

Kurt Pfister offers a peek behind the curtain of Michigan’s rock history with his work printing for Bob Seger and others, while Jordan Burns gives us relationship advice by advocating for “overnight dating” to keep the spark alive with his wife. Christine Scott’s grit in becoming a licensed plumber after her husband’s illness shows us what determination really looks like. Lindsay Madison’s yoga journey, inspired by her mother’s lung cancer recovery, reveals how inclusivity can reshape wellness spaces.

We’re deeply moved by Bryce Sherman’s story of surviving a traumatic brain injury, defying all odds, and coming back stronger for his family. And Paige Robnett reframes DEI as a “rising tide” that benefits everyone, using powerful example. These were originally intended for specific groups—that now help all of us.

Finally, we end with laughter, thanks to Matthew Stransky’s unforgettable story of walking in on a naked homeowner during a showing—a reminder of the unpredictable realities of real estate.

Through 100 episodes, we've spotlighted grit, growth, community, and humor. To all our guests and listeners—thank you. If you're a Royal Oak Chamber member and haven’t yet been on the show, we want to hear your story next. Lisa and Jon's contact info is below.

Chapters:

(00:00:00) - Welcome to Episode 100
(00:01:23) - The Dream Behind Home Turf Gym
(00:03:00) - Authentic Thai Cuisine with Siri
(00:04:06) - Redefining Money with Jill Gleba
(00:05:24) - Creative Framing with Jill Plamper
(00:07:06) - Building a Brand with Davaughnu Banks
(00:08:45) - Legacy of the Royal Oak Women’s Club
(00:10:20) - Firefly Pet Photography’s Origin Story
(00:12:38) - Pet Massage Success with Radiant Paws
(00:13:46) - Kurt Pfister’s Rock & Roll Print Shop
(00:14:56) - “Overnight Dating” with Jordan Burns
(00:16:09) - Plumbing Against the Odds with Christine Scott
(00:17:27) - Making Yoga Inclusive with Lindsay Madison
(00:18:27) - Bryce Sherman’s Recovery Journey
(00:21:22) - The Truth About DEI with Paige Robnett
(00:24:10) - Naked Encounters in Real Estate
(00:26:20) - Final Thanks and Reflections

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

In this episode, we sit down with Angela King and Jolene Plotzke from Michigan Schools and Government Credit Union to talk about the importance of financial literacy and their unique approach to serving the community. After some lighthearted conversation about dogs, music, and family, we dive into the core topic—money, debt, and financial education.

Angela and Jolene explain that many people, even high earners, often lack basic budgeting skills. This disconnect leads to financial issues like unmanageable mortgage payments and maxed-out credit cards. At MSGCU, the focus isn’t on sales or fees—it’s about building trust, offering support, and improving financial well-being. Angela shares her role as a branch manager and certified financial counselor, helping members develop personalized plans to manage debt and set financial goals. Jolene, a former music teacher turned financial educator, emphasizes how transferable teaching skills help her connect with people in workshops and one-on-one sessions.

We learn about MSGCU's extensive community outreach efforts. From customized presentations for police and fire departments to classroom education for students, they tailor their financial literacy programs to the needs of each audience. Their approach is personal and word-of-mouth driven, avoiding flashy marketing in favor of real connections. They offer a digital portal with self-paced modules and direct scheduling for those looking to bring financial education to their organization.

The conversation touches on broader cultural shifts too—how financial conversations are becoming less taboo, and the role both Angela and Jolene play in fostering those discussions. In a touching moment, Angela and Jolene share the personal challenges they've stayed committed to—Angela’s lifelong mission to connect through financial counseling and Jolene’s dedication to mentoring her children into financially independent adults.

This episode makes a strong case for why financial literacy is not just important—it’s transformative when done right, and MSGCU is clearly leading that charge.

More:
Michigan Schools and Government Credit Union Website: https://www.msgcu.org/

Email Angela King: AKing@msgcu.org

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

In this episode of the ROCC Pod, we sit down with Benson Onyegbula, a first-generation Nigerian-American who shares his transition from finance into real estate and the lessons he's learned along the way. We begin by exploring how Benson's early curiosity and drive landed him mentorships with top executives at Trion Solutions while still a junior at Oakland University. That curiosity paid off when a financial advisor offered him a job post-graduation, sparking his initial passion for the financial world.

Benson describes how he dove into finance, earning multiple licenses and working with Ameriprise, where he advised small and mid-sized companies on retirement planning and tax-efficient strategies. His work not only provided insight into the financial structures of companies but also highlighted how many successful clients held significant real estate assets. That realization pushed him to start investing in real estate himself.

He first dipped his toes into single-family properties but quickly saw the long-term value of multifamily investments, thanks to the guidance of his mentor, Brittany. Her example—transforming a boutique motel on Mackinac Island into a million-dollar asset via Airbnb—illustrated the power of leveraging net operating income to build wealth. So Benson began expanding his knowledge base through platforms like the BiggerPockets podcast and STR Wealth, all while continuing to be a networking machine.

We talk about the importance of mentorship, and Benson shares how a chance meeting at an open house led to his current mentor. Their first conversation around rental arbitrage—a strategy where you lease properties for the purpose of short-term rentals—set the tone for a lasting business relationship. He credits this mentorship, along with a trusted network of subject matter experts including mortgage brokers, CPAs, and title companies, for giving him a strong foundation in his new career.

Now licensed with Hub Real Estate Solutions in Plymouth, Benson has officially transitioned to full-time real estate consulting. He emphasizes how his financial background helps him offer a holistic perspective to clients, especially in retirement planning involving real estate. Outside of work, Benson enjoys being in nature, particularly in places like Cranbrook Gardens and downtown Royal Oak, and he’s a fan of real estate TV shows—even if they take some creative liberties.

Throughout the episode, we highlight the importance of mentorship, initiative, and strategic investment planning—reminding listeners that curiosity and courage can open the door to life-changing opportunities.

More:

BiggerPockets: https://www.biggerpockets.com

STR Wealth Conference: https://www.strwealthconference.com

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

In this episode of the ROCC Pod, we sit down with Chance Jennings from Tittle Brothers Construction. We kick things off by discussing a major highlight for Tittle Brothers: being an Owens Corning Platinum Preferred Contractor, a prestigious designation held by only about 15 companies nationwide. This certification ensures homeowners’ warranties are backed by Owens Corning, even if anything happens to the original contractor.

Chance shares a bit about his personal life, including the excitement of expecting his second child in October and the joys of parenting his four-year-old daughter. We also learn about his passion project—visiting all 30 Major League Baseball stadiums. So far, he’s visited three parks and hopes to squeeze in more trips before the new baby arrives.

We move into Chance’s role as the Marketing Manager for Tittle Brothers, where he’s been for five years. He tells us about the variety of services Tittle Brothers offers, including roofing, siding, gutters, masonry, additions, decks, and overhangs. Roofing projects can usually be completed within a day, while more extensive work like additions or bathrooms takes longer. Currently, roofing projects are scheduled about two weeks out, siding about two to three months, and bathrooms are booked through the end of the year.

We highlight the value Tittle Brothers brings to homeowners, especially with their financing options, which make large repairs more accessible without heavy upfront costs. Chance explains how their referral program can even help offset loan payments. He also stresses that waiting for home improvement costs to drop is rarely a winning strategy, especially in the post-COVID economy where prices tend to only climb.

Tittle Brothers has expanded with a second location in Berkley, Michigan, complementing their Brownstown office. He shares current promotions like 50% off roofing labor and $2,000 off full siding or window jobs. Their service area extends about two hours from each office, covering a large portion of Michigan.

We also hear about this Ohio-native's love for Coney Island breakfast. It’s clear he’s embraced Michigan culture wholeheartedly. As Chance juggles work, family, and his ballpark quest, his commitment to quality construction and community shines through.

More: Tittle Brothers Construction: https://tittlebrothers.com

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/