In this episode of the PPW podcast, the hosts discuss key insights from the PropTech and PortaWatch conference in Bangkok. They explore the concept of the Dominant Advertising Portal (DAP), emerging business models in the region, the importance of clear messaging in real estate, and the evolving role of AI. The conversation also touches on the need for honesty in business presentations and the future of property portals in the age of agentic search.

Edmund Keith, Simon Baker, and Toby Chapman discuss the evolving landscape of real estate marketplaces, focusing on the role of AI and the potential disruption it poses to traditional property portals. They explore how AI can transform search experiences and the importance of adapting to new technologies to avoid complacency in a rapidly changing market.

In this episode, Edmund Keith and Simon Baker engage with Toby Chapman from OC&C Strategy to discuss the dynamics of real estate marketplaces. They explore the role of OC&C in the industry, the challenges faced by property portals, and the implications of the REA and Rightmove deal. The conversation delves into vendor paid advertising, the sustainability of traditional business models, and the impact of CoStar on the market. Additionally, they compare the US and UK real estate markets and debate centralized versus decentralized strategies in marketplace operations.