• Ep. 48 - Jeremy Brick - How Jiu Jitsu changes lives
    Jan 30 2025

    Jeremy Brick has a heck of a comptetive resume as a world champion having won the following titles.

    2024 M3 Brown Belt Grandslam Winner

    4x Master World Champion

    2x No-Gi World Champion

    5x Pan American Champion

    The list literally continues...

    What's just as inspiring as his accomplishments in tournaments is the story of how he came to Jiu Jitsu and the impact it had on his life.

    We also talked about how doing seeminly small but important things in your business can have a major impact on your students. Things as simple as starting class on time, and showing some level of kindness to white belts because they're people too :)

    All in all it was a great chatting with Jeremy and if you want to reach out to him you can find his socials down below.

    IG:@Brick_Jeremy FB: Jeremy Brick

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    28 mins
  • Ep. 47 - JP Levesque - You don't have to sell out to sell.
    Jan 27 2025

    I know you didn't open a Jiu Jitsu school to sell memberships. The people, the training, the learning, and the growth! There are so many great reasons to train Jiu Jitsu.

    But owning a school means you've got to keep the lights on some how to enjoy the fun training part. I know as an owner you understand the need to to pay your bills. But you can do a lot better than that, your academy can become a sucessful revenue generating business that provides for you, your staff, and your family.

    That being said you must first believe in two things, that sales is necessary for the growth of your business, and that it is not scummy or slimy, it is service. Sales done well is helping people make a decision with a clear offer. Not dancing like a monkey, begging, pressuring or pushing.

    You can build out a sales process that feels good, has your values, keeps your integrity and still delivers results.

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    23 mins
  • Ep. 46 - Kyle Scappaticci - PCG Academy
    Jan 22 2025

    In this episode we cover a lot of ground from how Kyle became an academy owner to how he's achieved consistent growth and success in his business.

    Kyle's knowledge from his other business has carried over and served him well. So he can not only own a business he is passionate about but do it in a way that is sustainable long term.

    If you know you want to level up your academy this year in terms of student growth, student retention, and systems to make it all run then this episode is for you.

    If you want to connect with Kyle you can find his socials below:

    Instagram: @Thepcgacademy

    Facebook: Kyle Scappaticci

    Website: Thepcga.com

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    43 mins
  • Ep. 45 - JP Levesque - Launching successful events for your students
    Jan 20 2025

    Most academy owners understand the importance of running events. However not everyone gets how to promote these events effectively. Most academy owners don't want to bombard their students with emails, posts and communication.

    But that percetption isn't founded in reality, I've never once seen so much promotional content from a gym or academy that it put a student off. The goal is to temporarily boost your signal strength so you can make sure your event's are well attended, gis/uniforms are pre-ordered and people are included.

    This podcast walks through the basics of good event promotion for your school. It's not fancy nor is it complicated, but it is effective.

    It's also very easy to create systems out of so every time you launch an event you follow the same template. Once you've done this in your business for a year or two you'll be able to use nearly all the same promotional material with just an update or two.


    If you're looking for some help on how to grow faster check out my free course on how to run Facebook ads mentioned in the video: https://growjitsu.com/guides

    If you want to learn more about me head to:

    Website: Growjitsu.com

    IG:@JP_LEVESQUE24

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    18 mins
  • Ep. 44 - Josh Folwer - Black Cat Mixed Martial Arts
    Jan 16 2025

    Josh has some very creative events and perspectives on running his MMA school. The way he approaches his community identity and creating truly unique events is something I have not seen many people do so well.

    Josh offers some great perspective in this episode and I know you'll walk away from it with some great ideas of your own to plug into your gym or academy.

    If you want to connect with Josh or learn more about him, check out the links below. Youtube: https://youtube.com/@blackcatmma?si=5AbGRIiVVM2FH7vK

    Website: Http://www.morgantownmma.com

    IG: https://www.instagram.com/black_cat_martial_arts

    Black Cat MMA Merch: https://a73625-4.myshopify.com/

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    43 mins
  • Ep. 43 - New Year, Now What. How to see business growth in 2025
    Jan 13 2025

    Any time there is a big seasonal change the things in this episode will be relevant.

    Once a quarter I would make sure you're offering old students a chance to come back, and current students a chance to reinvest in their relationship with you and their training.

    The one thing that gains a significant advantage from the new year momentum is the chance to raise your memebrship rates IF and only if your academy meets the criteria discussed in the show.

    I hope you've found this episode valuable and you start your 2025 off strong.

    If you're looking for some help on how to grow faster check out my free course on how to run Facebook ads mentioned in the video: https://growjitsu.com/guides

    If you want to learn more about me head to:

    Website: Growjitsu.com

    IG:@JP_LEVESQUE24

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    23 mins
  • Ep. 42 - Branden Hudson - SBY MMA and Fitness
    Jan 10 2025

    You don't have to choose between your passion of Jiu Jitsu and a successful business, you can have both.


    My guest Branden is proof of that, he not only lives and breaths martial arts but he's also got a successful business behind him. We cover a lot of ground in this episode but what I hope you can hear in how Branden speaks with both certainty and conviction.

    The way he speaks is something you only get from walking the walk and having the experience. I hope that this episode inspires you to take action and see what's possible in your business.


    If you want to listen to Branden's Podcast or check out his gym and socials the links are below:


    Website: Sbymmafitness.com

    Instagram: @sbymmaandfitness

    Podcast: https://open.spotify.com/show/2ikTVUK7hZJRhIJdRGffEf?si=be1749be8b3e4a2e

    Youtube: https://www.youtube.com/@brandenhudson

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    42 mins
  • Ep. 41 - JP Levesque - Don't run Facebook Ads - Do this instead.
    Jan 8 2025

    Don't waste any money on Facebook ads before you build this simple system.


    Don't get me wrong I've seen great success with FB ads in my business and many of the gyms/academies that I work with....BUT....


    I've also heard too many heart breaking stories of failed ad campaigns, wasted cash, no growth and just a general bummer.


    In this episode I'm walking you through what you need to do before you think about running FB ads.


    The TLDR is you need a system in place to take people from interested in a free trial to happy new student.


    If you're looking for growth in 2025, this is essential listening for you.


    If you want to learn more about what I do you can check me out in the following links.


    Free course on how to run Facebook ads mentioned in the video: https://growjitsu.com/guides


    Website: Growjitsu.com

    IG:@JP_LEVESQUE24


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    26 mins