Episodes

  • Economic Development
    Dec 12 2022

    In this episode, we discuss the state of Economic Development in High Point, NC including recent development projects, talent, housing, and quality of life factors that all contribute to the economic development success of a community. 

    This episode features: 

    • Abigail Lind - Stratagon
    • Megan Oglesby - Earl & Kathryn Congdon Family Foundation
    • Sandy Dunbeck - High Point Economic Development
    • Ryan Short, CivicBrand
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    40 mins
  • Art + Design
    Aug 30 2022

    In this episode, we discuss the role art and design play in the identity of High Point, NC as well as tee up CivicBrand's next visit to High Point where they will be setting up at numerous spots across the city to engage with residents. To see that full schedule of events visit BrandingHighPoint.com

    This episode features: 

    • Jane Dagmi, HPXD
    • John Muldoon, COHAB
    • Sabrina Tillman-McGowens, Fine Artist
    • Brisa Byford, CivicBrand
    • Ryan Short, CivicBrand
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    39 mins
  • Equity
    Jul 13 2022

    In Episode 2, of That's My Point, we discuss equity - in both the approach to public engagement for Branding High Point as well as the different initiatives in the community such as Thrive High Point. We discuss what equity really means,  how High Point is a "vibe", and the upcoming Coltrane Festival.

    This episode features:

    • Dr. Bryle Henderson Hatch, Thrive High Point
    • Dr. Patrick Harmon, Hayden-Harmon Foundation
    • Ryan Short, CivicBrand
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    38 mins
  • What is Branding High Point?
    May 27 2022

    In Episode 1, of That's My Point, we discuss the Branding High Point project.  The goal of the project is to develop a community-wide brand that supports and elevates all city organizations, entities, businesses, and residents by uncovering the true identity and developing a brand platform and tools to help tell that story.

    This episode features:

    • Michael Holmes, City of High Point City Council
    • Ryan Ferguson, City of High Point
    • Melody Burnett, Visit High Point
    • Ryan Short, CivicBrand





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    46 mins