• Tech News: New LinkedIn Features for Creators

  • Apr 8 2022
  • Length: 4 mins
  • Podcast

Tech News: New LinkedIn Features for Creators

  • Summary

  • LinkedIn's creator mode has been updated with new tools and functionalities. Creator mode is a LinkedIn profile setting that allows users to grow their reach, establish engaged audiences, and create impact on the platform.

    LinkedIn has implemented the following new tools in order to provide members with more resources to start meaningful discussions and make an impact.

    The Creator Analytics upgrade allows users to track the performance and growth of their content, helping them to improve their content strategy and audience engagement. Creators can now track the performance of their content over time and get totals for metrics such as impressions and engagements.

    It also provides demographic data, downloadable analytics, and weekly impression tracking, all of which can be accessed straight from your user profile.

    The Subscribe to Notifications feature allows you to opt-in to receive notifications when new content is published. Anyone who has subscribed to a creator's work will be notified whenever a new post is published.

    Recently, creator mode added the ability to publish newsletters, resulting in a 625 percent rise in the number of newsletters on the platform and an 89 percent increase in global subscribers.

    To expand the reach of these publications, LinkedIn now allows creators to showcase their newsletter in the featured part of their profiles, making it easier for readers to find and subscribe to the most recent edition.

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