Welcome to Operations Unfiltered, the podcast that takes you behind the scenes of influencer and talent management. In this episode, host Zuryna speaks with award-winning content creator and influencer Simone Phillips, also known as Charm City Table. They discuss Simone's journey into content creation, her influence on the Baltimore food scene, her team, and the challenges and achievements along the way. Simone shares valuable insights into her content creation process, the tools she uses, and the importance of authenticity and networking. Don't miss out on this in-depth conversation that offers a wealth of knowledge for aspiring content creators.

00:00 Introduction and Sponsor Message
00:31 Meet the Host and Guest
01:46 Simone Phillips' Journey to Content Creation
04:37 Defining Influencer vs. Content Creator
05:59 Tools and Techniques for Content Creation
11:06 Team and Project Management
16:41 Bragging Rights: Major Accomplishments
17:33 Community Impact and Recognition
18:39 Collaborations and Dream Partnerships
21:15 Advice for Aspiring Content Creators
23:24 The Reality of Content Creation
28:22 Navigating Restaurant Reviews
33:30 Future Plans for Charm City Table
35:01 Follow Charm City Table

Meet The Host Zuryna
Zuryna Livermore is a project management professional from Houston, Texas. She graduated from Stevenson University in 2016 with a Bachelor of Science degree in Business Communication. Zuryna's diverse career includes founding Live More Agency LLC, where she excels in operations project management for small businesses, professional athletes, and content creators. Known affectionately as "Air Traffic Control for Marketing Operations," Zuryna splits her time between Baltimore and Houston, ensuring her clients have the right people, processes, and tools to achieve their business goals.

Follow along on Instagram (@LadyZSays) and (@LiveMoreAgency).

Meet Simone Phillips
Simone Phillips is an award-winning content creator, influencer and highly sought-after event curator who takes an informative and fun approach to her Baltimore-based platform, Charm City Table which she founded in 2017.

A pioneer and visionary, Simone received a Certificate of Recognition from the Mayor’s office in 2024, served as a founding member of The Baltimore Banner’s inaugural Creatives-In-Residence program and was awarded Best Foodie 2023 by Baltimore Beat, Best Twitter 2022 by The Baltimore Sun, and Best Instagram 2021 by Baltimore Magazine. She also serves as a Community Advisory Board Member for The National Aquarium’s Voyages event series which highlights Baltimore’s arts, science, and food scene to audiences ages 21+.

In addition to uplifting the Greater Baltimore Area and the DMV through her exemplary work in food and media, she enjoys spending time with her family and friends, art, and travel.

Follow along on Instagram (@CharmCityTable) and TikTok (@baltimorefoodblogger)