Talking Small Business

By: Kat Schmoyer & Megan Martin
  • Summary

  • This is Talking Small Business with Kat Schmoyer & Megan Martin. A podcast for creatives who like to keep it real about what it actually takes to grow an online business. We’re competitors turned biz besties who chat daily… and now we’re bringing you into the conversation! Every Monday, we'll bring you candid conversations on topics specific to small business - topics like email marketing, social media, passive income, goal setting and more! We aim to provide actionable, heartfelt biz strategy, peppered with real-day-in-the-life discussions. We're open up our biz playbook and bringing YOU into the conversation, too. You in? Good. Press play & let's chat!
    Copyright 2023 Kat Schmoyer & Megan Martin
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Episodes
  • #034: Rebranding: A Candid Conversation
    Aug 29 2022

    We're so excited about today's episode! We are going to talk about rebranding for your business and specifically, how to know when it is time to approach a rebrand in your business. Our goal for today's episode is to help you make a decision about whether or not the investment, time and the emotional energy is worth it right now for your season of business. Kat recently rebranded, so we're going to talk about her decision, as well as some other general tips! We hope this episode encourages you through your rebranding decisions! 

    What we’re discussing today:

    • Why Kat decided to rebrand
    • How it felt rebranding after 8 years of business
    • Kat's approach to rebranding
    • How to choose who you work with in this process
    • Why being put on her designer's waitlist was a great move
    • How to approach your rebranding budget
    • Kat's feelings now that it's over
    • What Kat loves about her new brand!

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    Connect with Kat & Megan: https://talkingsmallbusinesspodcast.com/

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    24 mins
  • #033: A Simple Strategy to Get More Done in Your Work Day
    Aug 8 2022

    We've talked a lot about quarterly and yearly planning on previous episodes, but today we're talking about how to actually get things done and chase those goals. We often put a lot of effort into creating great plans and dreaming big, but we need to learn how to turn those plans into action steps that we can get done on a daily basis! So, today we're picking Kat's brain about how to tackle the dreams and daily to-dos that need to get done to move our business forward each year. Join us for a candid conversation to learn how to get more done in your work days! 

    What we’re discussing today:

    • How Kat focuses on day-to-day tasks
    • Three pillars to tackle your dreams
    • Tips to schedule your work days, especially with kids
    • How to tell the difference between non-negotiable for your day and what can wait
    • More about marketing, maintenance and projects
    • Tips to feel more in control and organized
    • How Trello can help organize these tasks each week

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    Connect with Kat & Megan: https://talkingsmallbusinesspodcast.com/

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    19 mins
  • #032: BTS: The Passive Bundle
    Jul 25 2022

    Megan is in the hot seat today! We're talking all about the Passive Bundle that she put together this past January. She's opening up applications for contributors for the next round of the bundle and as we were discussing this together, we realized something. We've never talked about what it's like putting together a bundle like this. So today's episode is all about preparing and coordinating a bundle and how you might go about doing that for you own niche! Megan's going to be sharing her experiences and ideas, so if you've ever thought about offering a bundle, make sure to take a listen! 

    What we’re discussing today:

    • What is a bundle + why Megan wanted to host one
    • How it felt offering something brand new
    • Tips to find your bundle into what you currently offer + your brand
    • What it was like working with 30 contributors
    • How to communicate with contributors
    • Why they decided to do another round of the bundle
    • Requirements for the bundle
    • How Megan celebrated the success for herself + affiliates

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    Connect with Kat & Megan: https://talkingsmallbusinesspodcast.com/

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    27 mins

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