Amy Buckalter is a boss. One of those smart people, who have that thing, where you know they understand how business works and how to amplify. She's also unapologetically herself, wearing pantsuits while refining the sales strategies of action sports brands like Burton and K2. But her resume goes way deeper than that, think Converse, Terramar, Ryka, Nike, Yakima Pivot Point, and today, she's the founder and CEO of Pulse, a personal lubrication system with over 105 patents. So I guess you can say she's gone from sports to sex and while there are a lot of ins and outs to her life and times, Amy's managed to stay on top and achieve success at every step along the way. It's an interesting podcast with my first boss.
Amy Buckalter Show Notes:
4:00: Expense reports, Connecticut, sexuality, college, being a leader, Wall Street, getting into sports as a woman, Terramar
21:00: Stanley: The brand that invented the category! Only the best for Powell Movement listeners. Check out Stanley1913.com
Best Day Brewing: All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories or sugar.
Ski Idaho: The best, least crowded, skiing in the world, happens in Idaho
24:00: Rollerblade, Ryka, K2,the old boys club
42:00: Elan Skis: Over 75 years of innovation that makes you better.
Outdoor Research: The best in snow and beyond is developed in the wet conditions of the PNW
44:00: Marketing to women, learning more at Wharton, and Nike
54:00: Burton, Yakima, product, Pivot Point, building her own Pulse product and raising money
77:00: Inappropriate Questions with Marcy Grantor