Join us to break down the importance of building a connection through storytelling, versus only going viral. We go through the importance of having a mission, vision, and values to guide content creation for businesses. Learn how to create powerful connection to deliver value and how that relates to business objectives.

Trent, AJ, and Brian highlight the power of storytelling in business. Whether it is a small business, or corporation, storytelling plays an important role in building a community for longevity. Here how storytelling is important especially in video format for business, and how it changes overtime.

References for data on power of storytelling:
https://executive.berkeley.edu/thought-leadership/blog/storytelling-business
https://www.forbes.com/councils/theyec/2023/06/08/the-power-of-storytelling-for-your-business-unleashing-your-inner-storyteller/
https://www.forbes.com/sites/celinnedacosta/2017/12/19/why-every-business-needs-powerful-storytelling-to-grow/

Power of Video References:
https://blog.hubspot.com/marketing/video-marketing
https://www.wyzowl.com/video-marketing-statistics/

Join Brian, AJ, and Trent as they breakdown common stereotype of self employed storytellers. A few of the topics include, timeliness of delivering projects, creative integrity, expectations from clients at events and much more. What are stereotypes you have of storytellers?