Show Me Your Tech Stack

By: Erik Christiansen CEO & Co-Founder of Justuno
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  • Summary

  • Show Me Your Tech Stack is your new favorite marketing podcast! Hosted by Erik Christiansen, CEO & Co-Founder of Justuno, he asks DTC merchants to pop the hood on what apps are in their tech stack to help others grow their businesses. You'll hear from breakthrough, thriving, and well-known brands about what apps they use together, what they look at when evaluating tech, & the highs (and lows) of marketing. Follow the Show Me Your Tech Stack podcast to learn about the tools powering the best e-commerce marketing campaigns and see how powerful it can be when tech does what it's supposed to! Like what you're hearing? Leave us a review! Follow Erik on LinkedIn: https://hubs.li/Q01qN-FC0 Check out Justuno: https://hubs.li/Q01qNZys0
    Copyright 2023 Erik Christiansen, CEO & Co-Founder of Justuno
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Economics Leadership Marketing
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Episodes
  • The State of MarTech, Partnerships, and SMYTS Host Handoff to Derek Booth, Director of Partnerships at Justuno

    The State of MarTech, Partnerships, and SMYTS Host Handoff to Derek Booth, Director of Partnerships at Justuno
    Feb 16 2023

    Episode 5: The State of MarTech, Partnerships, and SMYTS Host Handoff

    The fifth episode of Show Me Your Tech Stack is also the final of season 1. In this wrap-up episode, Erik passes the host baton to Derek Booth, Director of Partnerships & Sales at Justuno.

    In this interview, Erik and Derek talk through the current state of MarTech, what integrations are top of mind for brands right now, how the world of Partnerships has evolved, and the vision for Show Me Your Tech Stack.

    So what's next?

    A new show launch for Erik all about conversion marketing - keep an eye out for The Conversion Show, launching February 2023.

    Season 2 of SMYTS! Coming soon...

    Stay tuned to discover how your favorite e-commerce brands are running their websites, what they’re looking at changing, and what’s to come in the MarTech world!

    Justuno: https://www.justuno.com/

    Follow Erik on LinkedIn: https://hubs.li/Q01qN-FC0

    Follow Derek on Linkedin: https://www.linkedin.com/in/derek-booth-a9388451/
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    29 mins
  • How Sheets & Giggles Embraces the Unscalable & Fosters Genuine Connection with Customers - with Frank Dorval, VP of Marketing

    How Sheets & Giggles Embraces the Unscalable & Fosters Genuine Connection with Customers - with Frank Dorval, VP of Marketing
    Nov 22 2022

    Episode 4: How Sheets & Giggles Embraces the Unscalable & Fosters Genuine Customer Connections

    The fourth episode of Show Me Your Tech Stack features Frank Dorval, VP of Marketing for Sheets & Giggles, a sustainable bedding and mattress brand that just wants to have fun with it.

    In this interview, Frank covers the art of being punny in marketing, why scalability isn’t necessarily the end goal, and how a small team can do big things when they’re genuinely trying to build a connection with every customer.

    Tune in every week to discover how your favorite e-commerce brands are running their websites, what they’re looking at changing, and what’s to come in the MarTech world!

    Check out Sheets & Giggles website here: https://www.sheetsgiggles.com

    Tools mentioned include:

    -Asana: https://asana.com/

    -Aftersell: https://apps.shopify.com/aftersell/

    -Smile.io: https://smile.io/

    -Klaviyo: https://www.klaviyo.com/

    -Gorgias: https://www.gorgias.com/

    -Loop: https://www.loopreturns.com/

    -GRIN: 
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    53 mins
  • Pretty Litter’s Approach To Creating a Seamless Customer Experience - with Matthew Seifert, Senior Director of Retention & Monetization

    Pretty Litter’s Approach To Creating a Seamless Customer Experience - with Matthew Seifert, Senior Director of Retention & Monetization
    Nov 22 2022

    Episode 3: Pretty Litter’s Approach To Creating a Seamless Customer Experience

    The third episode of the Show Me Your Tech Stack series features Matthew Seifert, the Senior Director of Retention & Monetization at Pretty Litter, a subscription-based cat litter brand that helps you keep tabs on their health.

    In this interview, Matthew discusses the strategy behind Pretty Litter’s approach to the customer experience, including their extensive customer service operation...Spoiler: they leverage 4+ apps for just CS alone!

    Matthew covers their acquisition and retention efforts, the thought process beyond how they implement new technologies, and much more. Tune in every week to discover how your favorite e-commerce brands are running their websites, what they’re looking at changing, and what’s to come in the MarTech world.

    Check out Pretty Litter’s website here: https://www.prettylitter.com/

    Tools mentioned include:

    -Cheetah Digital: https://www.cheetahdigital.com/

    -Shopify: https://www.shopify.com/

    -Recharge: https://rechargepayments.com/

    -Talkable: https://www.talkable.com/

    -Zendesk: https://www.zendesk.com/

    -Thankful: 
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    34 mins

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