Katerina Gataulina, a seasoned entrepreneur, as she shares her insights on building a business from scratch. Discover how to find your superpower, choose the right business idea, analyze competitors, and switch to a growth mindset. Please Visit this Link to get more information: https://www.shediditshow.com/ I spoke with Katerina about finding your superpower, the female and male approaches to business, finding the right business idea and business model, analyzing competitors, and switching from the founding to the growth mindset. We also discussed the wedding industry and how to build a business around it. Katerina Gataulina is an entrepreneur, author, and traveler. She owns two event agencies and is a wedding and Event planner with 15 years of experience in Russia, Montenegro, and the USA. She is also the founder of the community for female entrepreneurs, "Womanhattan."

Join us as we explore the brand and web design world with Oxana Skripka, a seasoned creative director. Learn how to create impactful designs on a budget, understand the role of design in marketing, and navigate the transition from freelance to agency work. Her projects were mentioned in Forbes and other media outlets. She was featured in media such as Harpers Bazar and L'Officiel. Talking with Oxana about web and brand design, business, feminism, mental health, perfectionism, and more.

Oxana @zoeviolin.me is a brand and web designer and creative director with more than 8 years of experience; she had her own agency in Russia, was a member of the design union of designers in Saint Petersburg, and is one of the admins at Behance Russia Community.

Her projects were mentioned in Forbes and other media outlets.

For the last 4 years in NY, I became a creative director in a digital marketing agency and worked as a designer with brands like Cover Girl, L’Oreal Group brands, Fenty Beauty, etc.

Her clients are featured on Netflix, CNN, The New York Times, etc. Her projects consistently win design awards and are mentioned in different media.

She was featured in media such as Harpers Bazar and L’Officiel.

Talking with Oxana about web and brand design, business, feminism, mental health, perfectionism, and more.

Sofi Chernyak @sofi_nyc is a digital makeup artist, the founder, and CEO of an augmented reality design studio, MaquillAR @maquillar.studio, and an editorial makeup artist.

Her augmented reality clients include top beauty and fashion brands such as Lashify and Numero Magazine and artists like Val Garland and Erin Parsons. Her most recent digital project for Safiya Nyaguard has gained over 46 million impressions.

Her makeup portfolio includes publications in Vogue, ID, and New York Times Style, as well as work for brands like Versace, LaPerla, and Rebag.

Talking with Sofi about augmented reality, what it is, and how creative entrepreneurs and business owners could use it to increase brand awareness, interact with their customers, talk about her entrepreneurship journey, how she did it, and more.

Ana Tess @ana.Tess is a stylist, journalist, and model based in New York City and LA.
She switched the focus of her career from modeling to styling. Her fashion editorial work has been published in magazines such as Vogue, Elle, Harper’s Bazaar, L’Officiel, Instyle, and others.
Away, Net-A-Porter, Amazon, Target, Rebag, and others are among her clients.
She is the owner of a visa for extraordinary talents in the US.
She talked about her experience modeling, styling, and journaling, how she switched the focus in her professional path and why, mental health, NYFW, the fashion industry, and more…

Daria Kruchinina @kruchinina.pro is an award-winning fashion and beauty editorial makeup and natural brows artist and entrepreneur. Daria began her career in Russia and worked in NYC at NYFW, collaborating with Natalia Vodyanova, Gigi Ferranti, Jared Leto, Herve Pierre, and many other personalities, top models, and prestigious beauty and fashion brands.
Her editorial work appeared in numerous publications worldwide, including Vogue, L’Officiel, Tatler, and other media outlets.
She holds a master’s degree and numerous certifications in makeup and eyebrows. She is also a licensed aesthetician in New York City.
And the owner of a visa for extraordinary talents in the US.

According to Oberlo statistics, around 50% of consumers would like to receive promotional emails from their favorite brands. An email list isn't just a list of contacts; it's a powerful tool for connecting with your audience, nurturing relationships, and driving sales.

I sold my beauty box company with an email list with over 100,000 subscribers in the beauty segment. In this video, I want to share with you how to build an email list from scratch and which basic strategies and techniques you could use in your business.

Irina Chistikina @iraira.me is a New York-based art curator, art adviser, and expert in attribution fine art. Previously, Irina worked as a photographer with brands such as Vice and at NYFW, advertising companies, and start-ups like Fasten. Her fashion photography has been featured in magazines like Vogue, Schon!, and Buro 24/7.
She is the co-founder and art curator of Orchard Galerie and the creator of the online art magazine Dicecream. She is also completing her master’s degree in business art at Saint Petersburg Stieglitz State Academy of Art and Design. And works as a Fine Art Imaging Specialist at artdiscovery.
I talked with her about our experience working together at Orchard Galerie, friendship, contemporary art, art business, and more.