In this episode, Kevin King reveals how he made $700K from a new venture, the AI press release strategy boosting ChatGPT rankings, and the exact methods that helped one seller triple their sales.

💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

E-commerce OG Kevin King returns to the Serious Sellers Podcast, bringing his wealth of experience and innovative strategies to the forefront. Discover how Kevin's unique approach helped him achieve a staggering $700,000 in sales this year, and hear about a fellow seller who managed to triple their sales using similar tactics. Adding a personal touch, Kevin shares his passion for college football and his unwavering support for the Texas A&M Aggies, showcasing the dedication and intensity that drives both his business and personal pursuits. Excitement builds as we preview the upcoming Ecom Mastery AI event in Nashville next April, where AI and e-commerce strategies will intersect in groundbreaking ways. Reflecting on past events in Austin, Iceland, and Hawaii, we spotlight impactful presentations and behind-the-scenes moments, including a standout talk by Anthony Cofrancesco on image creation with Midjourney. AI-driven press releases are put under the microscope, with insights into how these innovations are rapidly boosting rankings and sales for Amazon and TikTok sellers. Join us for a behind-the-scenes look at an exclusive event that places entrepreneurs in the "hot seat" for personalized advice from a panel of experts. This intensive e-commerce growth summit is more than just formal sessions; it's an opportunity for networking and engaging workshops, all held in a luxurious setting. As we wrap up, we reflect on his journey with the AM/PM Podcast and hint at new ventures, including a potential project with Bradley that merges newsletters and podcasts. With a ton of strategies, personal stories, and future prospects, this episode is one you won't want to miss!

In episode 720 of the Serious Sellers Podcast, Bradley and Kevin discuss:

• 00:00 - Kevin King's Entrepreneur Passion
• 06:37 - Billion Dollar Seller Summit Legacy
• 07:27 - EcomMastery AI Event and Business Strategies
• 10:49 - Cutting Edge Content and Memories at BDSS
• 12:28 - Maximizing AI Impact for Amazon Sellers
• 20:54 - Navigating Information Overload in Business
• 22:06 - Intensive E-Commerce Growth Summit
• 26:54 - Scaling Stories and Expert Assistance
• 30:44 - Advanced Email Marketing Strategies
• 33:48 - AM/PM Podcast Legacy and New Ventures
• 39:13 - Email Marketing Mini Case Study with Bradley?

Amazon’s Black Friday deals are live! Rufus just got smarter, and TikTok Shop hits a record-breaking quarter. All this and more on this episode of the Weekly Buzz!

💰 Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level. Amazon’s next-gen AI assistant for shopping is now even smarter, more capable, and more helpful https://www.aboutamazon.com/news/retail/amazon-rufus-ai-assistant-personalized-shopping-features TikTok Is Making a Major Holiday Shopping Push https://www.socialmediatoday.com/news/tiktoks-making-a-major-push-on-holiday-shopping/805710/ Seller Challenge launches for Account Health Assurance https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHV005OU5XUEtXSFM4U0U3 Helium 10’s Scale Stories follows real entrepreneurs overcoming roadblocks and scaling their Amazon and TikTok Shop businesses with expert help. Watch Scale Stories episodes now on YouTube! https://www.youtube.com/watch?v=yJ-e6UGh_I8&list=PLZhJ7LRjHHEU4iGcpDAXZ1kHVlGUrELTV

In this episode of the Weekly Buzz by Helium 10, Bradley covers:

• 00:41 - Black Friday Week Live!
• 02:34 - New TikTok Shop Tools
• 04:58 - Rufus Gets Upgraded
• 12:20 - Ebay Listing Check
• 14:38 - TikTok Holiday Push
• 16:13 - AI Assistant
• 17:51 - Seller Challenge

In this episode, we welcome our Scale Stories TikTok Shop mentors to share how 30-second vids hit 10M views, the 3-bucket scaling framework, pricing/bundles, and live-selling tactics that turn views into sales fast!

💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

In this Serious Sellers Podcast episode, host Bradley Sutton dives deep into the world of TikTok Shop with three top experts and mentors of our TikTok Shop Scale Stories episode — Ryan Maya, Michelle Barnum-Smith, and “Hurricane” Liz Herrera. Together, they break down exactly how sellers can build and scale profitable TikTok Shop businesses, even if they’re starting from zero. From short, 30-second videos that have driven 10 million views and six-figure sales, to proven frameworks for content, affiliates, and advertising, this episode is packed with actionable insights for e-commerce entrepreneurs ready to tap into TikTok’s explosive growth.

Listeners will learn the three-bucket strategy for scaling on TikTok Shop, which involves consistent content creation, building an affiliate network, and running smart GMV Max ads. The guests reveal how to pick “TikTok-able” products that are visual, problem-solving, and impulse-friendly, priced between $30 and $50, to drive fast conversions. They also discuss why free shipping and clear discounts are essential, how to use faceless videos if you’re camera-shy, and the right posting cadence to feed the TikTok algorithm for consistent reach.

The episode wraps with a deep dive into live selling, creator recruitment, and real-world ad spend optimization. Whether you’re an established Amazon seller or launching your first product, this conversation will show you how to turn short-form videos into real revenue streams and leverage TikTok’s tools to expand your brand. For a full visual breakdown of these strategies, make sure to catch the Scale Stories case study on YouTube, where our TikTok Shop mentors guide a new seller from zero to hero on TikTok Shop.

In episode 719 of the Serious Sellers Podcast, Bradley, Liz, Michelle, and Ryan discuss:

• 00:00 - TikTok Shop Expert Strategies
• 07:56 - Strategies for TikTok Shop Success
• 13:53 - Creating Engaging TikTok Shop Videos
• 22:05 - TikTok Live Selling Strategies
• 25:55 - TikTok Shop Pricing and Strategies
• 33:21 - Optimizing TikTok Shop Posting Frequency

In this episode, let’s talk about how AI is transforming Amazon selling, from product research and listings to ads, Rufus optimization, and TikTok Shop growth.

💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

Could AI be the game-changer for Amazon sellers striving for efficiency and scalability on a budget? Join us as Shivali Patel from Helium 10 and e-commerce expert Leo Sgovio unpack the transformative role of AI in revolutionizing e-commerce. We'll explore how AI tools are streamlining essential processes like product research, SEO, and ad creation, eliminating the need for large teams and hefty budgets. From AI-generated graphics to Helium 10's innovative Listing Builder tool, discover how sellers are now empowered to generate content and optimize their listings effortlessly, making it possible to launch products even with modest budgets.

Shivali and Leo also shed light on the evolving strategies for optimizing Amazon listings with AI tools such as Rufus. We'll discuss the importance of maintaining a safety stock and leveraging Amazon's FBA for seamless inventory management and fulfillment. Learn how the integration of Amazon with TikTok Shop can significantly expand market reach and maximize sales potential. Finally, understand the power of competitive analysis tools to enhance visibility and sales performance across multiple channels, and how real-time optimization and bidding strategies are being revolutionized by cutting-edge AI solutions.

In episode 718 of the Serious Sellers Podcast, Shivali and Leo discuss:

• 00:00 - AI's Impact on E-Commerce
• 05:15 - Keyword Research and Content Creation Efficiency
• 10:48 - Discovering Market Trends With AI
• 12:00 - Optimizing Listings With AI Strategies
• 16:44 - AI Applications for Amazon Ads
• 20:26 - AI Advertising and Rules-Based Automation
• 21:19 - Maximizing Sales With AI Strategies

On today’s Weekly Buzz episode, we cover the biggest Amazon Unboxed announcements, an important TikTok shipping policy update that impacts all sellers, and new EPR requirements for selling in the EU.

💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

We’re back with another episode of the Weekly Buzz with Helium 10’s Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level. Show your products in action with Amazon Sponsored Products video https://advertising.amazon.com/en-us/resources/whats-new/unboxed-2025-sponsored-products-video/ Boost advertising efficiency with Ads Agent https://advertising.amazon.com/en-us/resources/whats-new/unboxed-2025-introducing-ads-agent/ Streamline campaign analysis with the new unified reporting experience from Amazon Ads https://advertising.amazon.com/en-us/resources/whats-new/unboxed-2025-campaign-analysis-with-unified-reporting/ Bradley Sutton and advertising expert Destaney Wishon discussed the biggest takeaways from Amazon Unboxed 2025, highlighting the new Creative Studio Agentic Partner as a powerful tool that helps sellers easily create ad assets using their ASIN data. They also spotlighted Sponsored Products Video, which introduces interactive video placements in search results to expand ad inventory and improve engagement. Amazon just dropped major updates at unBoxed — a suite of new AI tools designed to simplify campaign management, speed creative production, and deepen insights. Here are the highlights: https://www.linkedin.com/posts/helium10_unboxed-activity-7394117119078068224-kOof TikTok announced that starting January 2026, all USPS shipping labels must be purchased directly through TikTok Shipping, as outside USPS labels will no longer be accepted. This change signals TikTok’s push for sellers to adopt its own fulfillment system, though it may create challenges for those using third-party logistics or integrated tools like Shopify or ShipStation. Manage returns more easily with new dashboard https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHU1k4SlA2NVFZNFlKTkFX For this week’s Strategy of the Week, let’s discuss the Helium 10 Insights Dashboard, which automatically monitors your listings and competitors 24/7, alerting you to important changes such as budget limits, ranking drops, or listing issues. It saves sellers time and money by providing real-time insights that help them respond more quickly to opportunities and threats in their Amazon business. The final update of the week covers Amazon’s announcement on Extended Producer Responsibility (EPR) requirements for sellers in the European Union. Amazon is expanding its EPR Pay on Behalf service to simplify compliance across countries like France, Spain, Italy, and the UK. Automatically managing eco fees and reporting for eligible sellers to ensure they can keep selling without disruption.

And that wraps up this week’s Helium 10 Weekly Buzz! Stay tuned for next week’s episode to catch all the latest Amazon and e-commerce updates. See you then!

In this episode of the Weekly Buzz by Helium 10, Carrie covers:

• 00:50 - Unboxed Announcements
• 05:02 - Unboxed Reactions
• 09:53 - TikTok Shipping
• 12:10 - Manage AMZ Returns
• 13:32 - Insights Dashboard Tip
• 17:12 - Amazon EU EPR

In this episode, a top influencer joins us to reveal what’s new in social media, how creators can pivot in 2025, and her experience launching products on Amazon and TikTok Shop.

💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

Gracey Ryback, a standout influencer in the Amazon and TikTok spheres, graces our podcast to share her compelling transformation from a social media influencer to a savvy e-commerce entrepreneur. With her recent and upcoming Amazon and TikTok Shop launches, Gracey sheds light on her changing focus in the volatile world of social media. Her journey reveals not only her own evolution but also insights into the growing acceptance of TikTok live, a trend even high-profile creators like David Dobrik are embracing. The conversation heats up as we dissect the January 1st, 2025 algorithm shift that has reshaped the social media landscape. Organic growth has become a Herculean task, pushing creators to explore paid strategies to stay relevant. Platforms like Facebook, Instagram, and YouTube Shorts are mimicking TikTok’s discovery model, leveling the playing field for those without a large following. New creators eager to capitalize on this shift are encouraged to repurpose content across platforms and carefully choose products that resonate on both TikTok Shop and Amazon. In our exploration of e-commerce growth strategies, we tackle the nuts and bolts of affiliate marketing and influencer outreach. From the importance of deep linking to innovative, camera-shy-friendly content creation methods, Gracey shares actionable insights. She also recounts her entrepreneurial journey, offering listeners a window into the trials of product development and the balancing act between data and intuition. As we look to the future, Gracey ruminates on AI's potential in influencer marketing and the importance of income diversification, leaving listeners with inspiration and practical tips for thriving in this ever-evolving landscape.

In episode 717 of the Serious Sellers Podcast, Bradley and Gracey discuss:

• 00:00 - Gracey Ryback on Social Media & E-Commerce
• 03:27 - Changes in Influencer/Affiliate Strategies
• 04:42 - Evolution of Social Media Algorithms
• 11:37 - Effective Strategies for E-Commerce Growth
• 16:36 - Amazon Seller Journey
• 19:18 - Navigating Challenges in Entrepreneurship
• 24:07 - Future Career Goals and Income Streams
• 25:18 - Future of Influencer Marketing
• 27:21 - Income Diversification Goals and Strategies
• 31:05 - Video Creation Tips for Content Creators
• 31:35 - Creating High-Converting Faceless Video Content

In this episode, AI expert Andrew Bell joins us to show step-by-step how to turn a single Amazon product photo into a polished, scroll-stopping video using AI tools like Sora 2, Amazon Ads’ AI video generator, and Gemini.

💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

How can still product photos evolve into mesmerizing cinematic experiences, such as Amazon product videos? AI expert Andrew Bell joins us for a captivating discussion on the transformative power of AI in e-commerce. Andrew shares his insights on how AI can elevate brand content by seamlessly turning static lifestyle images into dynamic videos without losing the essence of traditional production values. We explore the storytelling artistry and strategic complexities involved in using AI tools to create engaging motion content, offering e-commerce sellers innovative ways to captivate their audience and enhance product presentation.

We also navigate the intricacies of generating product videos with AI, focusing on items like blankets, and the challenges of rapidly producing multiple versions. Our conversation dives into refining Generative Business Templates (GBTs) to evoke themes of elegance and sophistication. From blending AI-generated visuals with real assets to utilizing cutting-edge tools like Sora 2, Google Gemini, and Runway, listeners will gain practical tips on maximizing creative possibilities even when resources are constrained. Join us for this informative journey into the future of AI-driven video content creation, packed with insights and strategies for aspiring digital storytellers. Want to see the AI magic in action? 🎥 Head over to our YouTube channel to watch this episode and see Andrew Bell create videos from still photos, live on screen: https://youtu.be/ea5pqM1QmxY Want to try Andrew Bell’s AI video GPTs and tools yourself? 🚀 Access his custom GPTs for video creation using the link in the show notes and start turning your product photos into cinematic videos today: https://andrewbell.craft.me/hip1qvfS5vkZ9Y

In episode 716 of the Serious Sellers Podcast, Carrie and Andrew discuss:

• 00:00 - Creating Cinematic Videos From Still Photos
• 01:51 - AI Enhancing Brand Motion Content
• 11:33 - Product Photography for Water Bottles
• 13:34 - Exploring AI-Generated Video Creation
• 15:53 - Creating Visual Content for Business
• 22:36 - Optimizing Video Generation for Amazon
• 28:32 - Creating Videos on Google Gemini
• 32:53 - Video Generation Model Options Considered

Amazon’s Rufus drives $10 billion in extra sales, while Amazon sues Perplexity to block AI browsers from scraping Amazon.com. These stories and more on this week’s episode of the Weekly Buzz.

💰 Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10

► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level. Amazon.com announces third quarter results https://www.aboutamazon.com/news/company-news/amazon-earnings-q3-2025-report Amazon Rufus on track for $ 10 billion in sales https://channelx.world/2025/11/amazon-rufus-on-track-for-10-billion-in-sales/ Amazon Sues Perplexity As AI Browser War Escalates https://www.pcmag.com/news/amazon-sends-perplexity-a-cease-and-desist-over-its-ai-agents-shopping Amazon introduces Kindle Translate, an AI-powered translation service for authors to reach global readers https://www.aboutamazon.com/news/books-and-authors/amazon-kindle-translate-books-authors New Brand Store page views metric for Sponsored Brands https://advertising.amazon.com/en-us/resources/whats-new/new-brand-store-page-views-metric/ From sellers to solution providers: fueling business expansion https://sellingpartners.aboutamazon.com/from-sellers-to-solution-providers-fueling-business-expansion Register for Amazon Ads unBoxed, our flagship advertising conference https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHWVZGWTRNR0hIVDhXU1ZY

In this episode of the Weekly Buzz by Helium 10, Bradley covers:

• 00:47 - Amazon Rufus Generates $10B In Sales?
• 03:43 - Perplexity Sued by Amazon
• 05:41 - TikTok Product Finder
• 09:25 - KDP Translation
• 10:44 - Customer Polls
• 13:42 - Sponsored Brand Update
• 14:54 - TikTok Hot Videos
• 17:38 - Amazon 25 Year Anniversary
• 18:30 - New P&L Tool
• 22:14 - Amazon Unboxed