Mastering Performance Marketing and Digital Advertising in 2025 with Dave Valentine

In this episode, we dive deep into performance marketing and digital advertising with expert Dave Valentine. Dave shares insights from his 20+ years in the industry, highlighting strategies for leveraging storytelling in marketing campaigns.

He discusses success stories, including a standout campaigns, and offers actionable tips for improving ROI, retargeting audiences, and creating compelling offers.

Tune in to learn how to navigate the challenges of advertising inflation and explore alternative platforms that are driving impressive results like TikTok, Pinterest, and Reddit.

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00:00 Introduction to Performance Marketing

00:13 Guest Introduction: Meet Dave

00:26 Dave's Career Journey

01:27 Success Story: Chocolate Brand

02:27 The Power of Storytelling in Marketing

07:36 Strategies for Better ROI

11:10 Exploring Alternative Advertising Channels

16:13 Creative Marketing Offers

21:13 Final Tips and Special Offers

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