In this episode, we explore the incredible journey of Jimmy Smith, who is an extremely versatile & passionate cyclist. From growing up on the big island of Hawaii & relocating to the mainland as a teenager in Springfield, MO & spending summers in Colorado, where he had the tough choice of choosing to pursue BMX or baseball. After making the choice to go all in on BMX, Jimmy realized that he could build a career for himself on the bicycle & began to fully apply himself through competing where he quickly made a name for himself in the BMX industry after a handful of promising results as contests around the country. Jimmy's transition to mountain biking led him to win the IMBA National Enduro Series in 2017 & has allowed him to ride for top bike brands like Fuji, Specialized, & now Yeti Cycles. Not just a cyclist; Jimmy has full-on embraced content creation, which helped him gain more versatile support & sponsorships. He has helped produce unique content for some of the largest brands in cycling, while also starring in the content. As he's grown in his cycling career, his interest in other cycling disciplines has also grown to include gravel & cross country riding which showcases his newfound love for long endurance challenges.

We had a blast sitting down with Jimmy as he shared his inspiring story, lessons learned, & advice for aspiring athletes. He's always had such a rad 'if you want it, go get it' attitude & it's really cool to learn more about what makes him tick & what drives him to achieve his goals.

Tap into this episode & Jimmy's infectious positive attitude for a dope story & some solid motivation to help you get out there & follow your dreams.

Keep up with Jimmy at:
https://www.instagram.com/its_jimmy
or
http://jimmysmithmtb.com
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Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
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Guest:
Host:
Mike Murfitt //

https://www.instagram.com/mikemurfitt/

Co-Host:
Chase Willie //

https://www.instagram.com/chasewillie.1/

Traction Coffee //

https://www.instagram.com/tractioncoffee/

Join us as we dive into the flavorful world of Phunbar with founder Jason Cartwright, as he shares the story behind his journey from crafting bars as a side hustle to building his vision into a full fledged business which he founded in 2022 when he turned adversity into opportunity after being laid off. Throughout this episode we chat about what makes Phunbar unique from the marketing strategies to their strong wholesale partnerships!

Jason also shares his beautiful philosophy of entrepreneurship, where authenticity, community engagement, & sustainability take center stage. We also touch on his approach to problem-solving, how he finds inspiration through running, and the importance of staying true to one's values in a profit-driven world. This episode offers a rad glimpse into the world of Phunbar and the passion that fuels it, we're beyond stoked to share this one with you!

Learn more or connect with Phunbar at:
https://www.phunbar.com
or
https://www.instagram.com/phunbar/
Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
_________________

Guest:
Host:
Mike Murfitt //

https://www.instagram.com/mikemurfitt/

Co-Host:
Chase Willie //

https://www.instagram.com/chasewillie.1/

Traction Coffee //

https://www.instagram.com/tractioncoffee/

In this episode of Scared Of Normal we cover why the podcast has been dormant, what we've been up to day to day here at Traction, what's to come, & some of the big moves we've made over the last 6 months. We're also stoked to to formally introduce our Director Of Roastery Operations Ricky Aughenbaugh - we do a deep dive into Ricky's history with BMX & career in coffee, & much more.

We're stoked to share this episode with you, stay tuned for episodes dropping every other Tuesday from here on out!

All love,

-Mike

In this episode we sat down with the founder & builder of Bender Bicycle Co., Will Bender to talk about how he came to starting his business & how he sets Bender Bicycle Co. apart through thoughtful design & utilizing 3D pricing technology. This episode covers so many rad topics from the operational side of his business to how he aims to grow it while keeping it as fun as possible.

Check out Bender Bicycle Co. at https://www.benderbicycles.com
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Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
_________________

Guest:
Will Bender // https://www.instagram.com/william_bender/

Bender Bicycle Co. // https://www.instagram.com/benderbicycles/

Host:
Mike Murfitt // https://www.instagram.com/mikemurfitt/

Co-Host:
Chase Willie // https://www.instagram.com/chasewillie.1/

Traction Coffee // https://www.instagram.com/tractioncoffee/
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We sat down with Max McManus, a co-founder of J-Walker Apparel which is a brand that was founded with to create specialized products focused toward body builders & serendipitously found themselves making a name in the action sports world after being discovered by some of the biggest names in the BMX industry.

We chat in depth about the sacrifice involved to start J-Walkers from it's humble roots to how the start up was financed, the hustle required to keep growing the brand & how Max continues to show up stoked every day to make the dream come true.

Check out the J Walker brand at https://www.jwalkersapparel.com & use code BMX to save on your purchase.
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Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
_________________

Guest:
Max McManus // https://www.instagram.com/maximus_mcfit/

J Walker Apparel // https://www.instagram.com/jwalkersapparel

Host:
Mike Murfitt // https://www.instagram.com/mikemurfitt/

Traction Coffee // https://www.instagram.com/tractioncoffee/
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In this episode, we embark on a journey into the art of waiting & how it intertwines with the profound virtue of patience. Join us as we explore the challenges & rewards of embracing patience in a world that often races towards instant gratification. We focus on the beauty of having patience in times we feel obligated to rush, the connection with delayed gratification, how the emotional challenges of waiting can be managed & turned into a fresh outlook on daily life.

Whether you're navigating personal relationships, pursuing your goals, or simply seeking inner peace, this episode offers guidance & tips for embracing the beauty in life's pauses.
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Learn more about Traction or purchase coffee: https://traction.coffee
_________________

Host:
Mike Murfitt // https://instagram.com/mikemurfitt/

Co-host:
Cheyanne Murfitt // https://instagram.com/cheyannerae/
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// founder note //

It's been awhile since we've dropped an episode, so thank YOU for being patient with us & tuning back in. We're considering this the beginning of Scared of Normal's second season - we're stoked you're here with us & part of the Traction family.

Stay tuned for an episode that talks about where we've been & why episodes have been delayed the last month; we've got some exciting things in the works.

Much love & Stay RAD,

-

Join us in this inspiring episode as we dive into the life and mindset of Robert Barranco, famously known as the ‘Homeless BMX Legend’, a remarkable individual whose quiet humility belies a passion for BMX, travel, and photography that has taken him on an extraordinary around the world. Robert's unique path is a testament to his unwavering dedication to pursuing his passions and embracing new experiences, even in the face of challenges and societal expectations.

Robert's journey began in a quiet corner of the world, growing up in Davie, FL where his love for BMX began & ended up taking him on a thrilling ride to countless skateparks around the world, but the story runs deeper than that.

Robert co-founded the brand For The Experiences (FTE), a reflection of his belief in prioritizing meaningful moments and adventures over material possessions. We delve into the origins of the brand, it’s evolution, and its impact on Robert's travels and experiences. Alongside BMX, travel is a defining aspect of Robert's life, and we unravel his secrets to adventuring on a budget, his favorite destinations, and the profound impact these journeys have had on his personal growth and worldview. His love for photography comes to the forefront as we discuss his creative process, sources of inspiration, and his recent book that captures the essence of his travels. \

Robert shares his motivating words for those seeking alternative lifestyles or passions, join us on this captivating episode as we explore untold stories, incredible experiences, and the indomitable spirit of Robert, a true embodiment of following one's heart and forging a life filled with adventure and purpose.

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Learn more about Traction or purchase coffee: https://traction.coffee
_________________

Guest:

Robert Barranco // https://www.instagram.com/robertbmx895/

Host:
Mike Murfitt // https://instagram.com/mikemurfitt/

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// founder note //

This episode was an absolute blast & getting to hear a few of Rob's incredible stories from around the world was beyond inspiring. The world is full of so many people who say they are something but never put the effort into actually being it; Rob is the opposite. He is who he wants to be & does what he wants to do in the most humble & quiet manner - all while doing it for himself. His approach to life is genuine & unique, being in his presence you immediately feel how soulful he is. Thanks for hangin' & telling stories amigo.

-Mike

Join us in this captivating podcast episode as we dive deep into the remarkable life & career of Anton Krupicka, renowned ultra athlete. In this engaging conversation, we explore the highlights of his professional journey & discover how Anton's unwavering mindset & relentless pursuit of growth have propelled him forward in sport & life.

We delve into Anton's unique outlook on individuality, which has set him apart in the world of ultra athletics as well his minimal approach. He shares valuable insights on harnessing one's true potential & embracing the power of personal growth.

Whether you're an aspiring athlete seeking inspiration or simply intrigued by the indomitable human spirit, this episode is a must-listen. Immerse yourself in Anton Krupicka's captivating story, as we explore the depths of his passion, perseverance, & the incredible lessons he has learned along the way.
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Learn more about Traction or purchase coffee: https://traction.coffee
_________________

Guest:
Anton Krupicka // https://www.instagram.com/antonkrupicka/

Host:
Mike Murfitt // https://instagram.com/mikemurfitt/

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// founder note //

As long as I've been familiar with Anton, I've always been amazed & inspired by his relentlessly soulful actions & journeys. His ability to push through when many would quit, or slow down is beyond impressive - in a way, superhuman. It was truly a treat to sit down for this conversation & get to dig a little deeper into what makes him the person he is.

Thx for the time & inspiration Anton! You're an absolute bad ass.

-Mike