Let's unpack what we learned from the previous four collaboration-focused episodes Dinner Service NY, KSENIASCHNAIDER, Zipeng Zhu and Tala Barbotin Khalidy. Ranging from collabs with Adidas Originals, Allbirds, rappers and artists we reflect and marinate on the difference between a dream collab and the right collab to drive success for your brand. Listen to get the tips you don’t want to miss. 

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Tala Barbotin Khalidy pieces aren’t just fashion - they change the lens through which we view Lebanon and Syria. They change our relationship with clothes. For her, collaborations are a way to practice self care through community, honor craft and preserve culture. Hear how she defines collaboration and the ways it manifests into partnerships with jewelry makers, illustrators, animators, and rappers.

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The best way for a brand to know how to create a successful collaboration is by listening to the people we collaborate with. Today we sit with Zipeng Zhu and get his perspective on how to bring a collaboration to life so everyone benefits - especially the consumer.

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Most brands know who their ‘dream collab’ would be. But is it the right collab? Sometimes - but not always. Today we sit with Ksenia and Anton Schnaider, founders of Ukraine-based brand KSENIASCHNAIDER to hear about when their dream collab - with Adidas Originals - was also the right collab, and what made it a success. 

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Most designers have a dream collab. But would they be the right collab? What defines success and how do we measure it? Today we learn from Dinner Service NY - a brand that views collabs as their primary marketing engine to fuel demand for their sustainably-minded pieces.

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If size is the rubric, fit is what affirms us. Fit determines whether we buy - or bypass. Join Lola & Frankie as they talk about what they learned about fit from the last four episodes with guests Sene, Naito, 2wo+1ne=2 and Wide the Brand.

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“Inclusive sizing is one of the biggest trends in retail” reporters proclaimed in 2022. Hmm. We had questions. Why is this a ‘trend’? Like really which part. And why do conversations typically start and stop at womenswear? We scoured, and there aren’t many brands solving for the male figure. This episode with Mahrzad Lari, co-founder of Quebec-based, Wide the Brand starts to unpack why. Meet Mahrzad with us and find out how his brand is distinctly positioned to offer wide men a highly considered, curated aesthetic line of clothes in extended mens sizes. 

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Standard sizes aren’t a shortcut for convenience, rather a conundrum for customers. What is a Small? A size 6? A size 30? The standard leaves us in a headspin. Enter 2wo+1ne=2, a brand from Athens, Greece that is solving for this – their pieces come with a ‘fit to size’ option. Their garments are literally made to fit our distinct measurements. The result? Unsurprisingly, customers so loyal they send the brand gifts like honey and treats. Meet co-founders and creative duo Stella Panagopoulou and Valisia Gotsi to hear why - and how - they do it. 

Like and subscribe to join hosts Lola Catero and Frankie Ikwuazom as they meet the founders building fashion brands within their values and vision.

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