• Roto-Rooter's 2024 Decline - Rooter Marketing Podcast #008
    Oct 19 2024

    Despite its longstanding reputation and market dominance, Roto-Rooter has faced a staggering $26 million revenue decline in the first half of 2024. What went wrong, and what does it mean for smaller plumbing businesses?

    From rising operational costs and cutthroat competition to shifting consumer behavior, the challenges are real. But what can local plumbing businesses learn from this industry giant’s struggles?

    Through data-driven insights and actionable takeaways, this episode uncovers why even the biggest players need to stay agile and innovative.

    Tune in now and learn what it takes to stay competitive when giants start to fall.

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    6 mins
  • Rooter Marketing Podcast #007 - Isaac Raffaelli of SplashFix Plumbing
    Mar 5 2024
    On episode #007 of the Rooter Marketing podcast, where host Nick Bedard sits down with Isaac Raffaelli, the dynamic founder of SplashFix Plumbing in South San Francisco.
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    54 mins
  • Rooter Marketing Podcast #006 - James Hill of The Aussie Plumber
    Jun 17 2023
    In Episode 006 of The Rooter Marketing Podcast, we chat with James Hill, the innovative mind behind Phoenix's successful venture, The Aussie Plumber. Hill unravels his journey from starting a plumbing business to navigating its growth beyond a million dollars in yearly revenue. Discover the Aussie charm in Hill's storytelling, his practical insights on branding, service delivery, and the challenges of entrepreneurship. Whether you're planning a startup or scaling an existing venture, Hill's unique perspective offers a wealth of information. Tune in to get inspired and pick up practical business tips from a self-made industry leader.
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    39 mins
  • Rooter Marketing Podcast #005 - Mike Marvon of Smiley Drain
    May 9 2023
    In this insightful episode of the Rooter Marketing Podcast, host Nick Bedard welcomes a special guest, Mike Marvon, owner and founder of Smiley Drain, a leading drain cleaning service in New Jersey. Mike has recently been featured in Cleaner Magazine, hailed as the "Marketing Maestro" for his strategic and innovative approach to business promotion.Mike's insights extend to the psychology behind consumer choice. He underscores the power of brand recognition and familiarity in driving customer decisions. He observed that customers often choose a service they recognize, sometimes overlooking quality or customer service. This realization led him to focus on building a strong, recognizable brand for Smiley Drain.Stay tuned to explore how Mike leveraged these insights to make Smiley Drain one of the fastest drain cleaners in New Jersey.
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    25 mins
  • Rooter Marketing Podcast #004 - Lance Ball of Aspen Mountain Plumbing
    Jan 12 2022
    The latest episode of the Rooter Marketing Podcast is now available and features Lance Ball, president and CEO of Aspen Mountain Plumbing in Rock Springs, WY. On this episode, Lance gives homeowners a detailed breakdown on their plumbing systems. This is an episode that every homeowner needs to listen to. Understand your plumbing with Lance Ball of Aspen Mountain Plumbing in Rock Springs, Wyoming with episode 004 of the Rooter Marketing Podcast.
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    51 mins
  • Rooter Marketing Podcast #003 - Mike Chastain of Absolute Plumbing Services
    Aug 6 2021
    The latest episode of the Rooter Marketing Podcast is now available and features the first of a two-part interview with Mike Chastain, president and CEO of Absolute Plumbing Services in Cartersville, GA. On this episode, Mike discusses his journey through the plumbing ranks and how he eventually started his own plumbing business. He also shares tips for how other young plumbers can grow in a similar way.
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    1 hr and 10 mins
  • Rooter Marketing Podcast #002 - Plumber Marketing
    Jun 28 2021
    In Rooter Marketing Podcast #002 - Plumber Marketing; we bring you the true definition of marketing. Marketing is powerful. When done right, everybody notices. When done wrong, nobody notices - and that's a problem for any up-and-coming plumbing business. In this episode, you will learn what marketing is at its core. If you're a plumbing business owner who's looking to grow your business and make more money, this is an episode you don't want to miss!
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    10 mins
  • Rooter Marketing Podcast #001 - Welcome
    Jun 14 2021
    Rooter Marketing's plumber marketing podcast brings you, the plumbing business owner, insider news and analysis on the world of marketing - all customized for plumbers across North America.
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    2 mins