Roofing Success

By: Jim Ahlin
  • Summary

  • The Roofing Success Podcast is a show created to inspire roofing contractors to achieve optimal success in their roofing businesses. The host, Jim Ahlin, is the co-author of the book, "Internet Marketing For Roofing Contractors, How to TRIPLE Your Sales and Turn Your Roofing Website Into an Online Lead Generation Machine", and Co-Founder of Roofer Marketers, the Digital Marketing Agency for the roofing industry. On each episode, Jim will be sitting down with industry leaders to talk about their processes, the lessons they learned, and how to find success in roofing.

    © 2025 Roofing Success LLC
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Episodes
  • 7-Star Experience? Most Roofers Will Never Achieve This Standard with Terry Gwaltney
    Mar 4 2025

    What does it take to offer a 7-star customer experience in roofing? Most roofing companies struggle to go beyond just "good enough," but Terry Gwaltney of Integrity Roofing has redefined the game. He shares how focusing on leadership, culture, and value creates an unforgettable customer journey that keeps clients coming back—for generations.

    In this video, you’ll discover:
    ✅ What a 7-star experience means and how it impacts roofing sales.
    ✅ The secret to hiring the right team for long-term success.
    ✅ How focusing on emotional connections turns customers into raving fans.
    ✅ Strategies to build a culture that scales and sustains excellence.

    Most roofers focus on price, but Terry shows how value is the real differentiator. Learn how to make customers for life with his proven strategies.

    Terry's links:
    - 📖 Get Culture-neer: Building A Team That Beats The Odds: https://www.amazon.com/Culture-neer-Building-Team-That-Beats/dp/B0CL5FZJC9/ref
    - 👂https://www.audible.com/es_US/pd/Culture-neer-Audiolibro/B0DXQDJYJN
    - 💻 www.Terrygwaltney.com
    - 🍎 https://podcasts.apple.com/us/podcast/the-culture-neer-podcast/id1725507226?i=1000692283565.
    - ▶️ https://youtu.be/j8uOeIpAhOA

    🤖 Have a question? Ask this customized ChatGPT for the answer! Specifically designed for this episode, it’s here to help! https://roofingpod.com/chatgpt-245

    Listen to the episode on Spotify & Apple Podcasts (245) 👇
    🎧 https://roofingpod.com/spotify
    🍏 https://roofingpod.com/apple-podcasts

    Resources & Links:
    🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
    👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
    🎯 Join Our Facebook Group: https://roofingpod.com/facebook

    IG: https://www.instagram.com/roofingsuccess/
    FB: https://www.facebook.com/groups/roofingsuccess

    📱 Text Jim @ (612) 512-1812 – Say Hi!
    💬 Leave Us a Review: https://roofingpod.com/review

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    56 mins
  • Secrets to Becoming a Roofing Industry Influencer with Andrew Itnyre
    Feb 25 2025

    Ever wondered how to go from a roofing sales rep to a trusted influencer in the roofing industry? In this episode, we chat with Andrew Itnyre, a second-generation roofer who’s turned his roofing expertise into a powerful personal brand. Andrew shares his journey from managing sales at his family’s company to creating content that connects with homeowners, roofers, and industry brands alike. Learn how Andrew uses social media to educate, engage, and inspire his audience while leveraging his influence to secure brand partnerships and land clients.

    🔑 Key Takeaways:
    - How to create a roofing company marketing plan that resonates with homeowners and industry peers.
    - Andrew’s tips for using video marketing to boost roofing sales and generate leads.
    - The secrets to building a personal brand while scaling a family roofing business.
    - Why email marketing, customer testimonials, and local SEO are must-haves for roofing companies.
    - How influencer partnerships and social media engagement can transform your business.

    Don’t miss Andrew’s insights on storytelling, content creation, and building community trust—all while navigating the roofing industry’s challenges.

    🔗 https://www.instagram.com/mastersroofing.memphis

    🤖 Have a question? Ask this customized ChatGPT for the answer! Specifically designed for this episode, it’s here to help! https://roofingpod.com/chatgpt-244

    Listen to the episode on Spotify & Apple Podcasts (244) 👇
    🎧 https://roofingpod.com/spotify
    🍏 https://roofingpod.com/apple-podcasts

    Resources & Links:
    🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
    👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
    🎯 Join Our Facebook Group: https://roofingpod.com/facebook

    IG: https://www.instagram.com/roofingsuccess/
    FB: https://www.facebook.com/groups/roofingsuccess

    📱 Text Jim @ (612) 512-1812 – Say Hi!
    💬 Leave Us a Review: https://roofingpod.com/review

    Show More Show Less
    44 mins
  • Why Most Roofers Fail After Storm Peaks: Lessons From The Drop After A $21M Peak w/ George Boudreaux
    Feb 18 2025

    Why Do Roofers Struggle After Storm Peaks?

    Many roofing companies ride the storm wave to massive growth, only to crash when the storm-driven demand fades. In this episode, George Boudreaux of Pelican Roofing shares his real-life lessons from scaling to $21M and navigating the steep decline that followed.

    Discover how George turned setbacks into comebacks by reinventing his leadership, rebuilding culture, and focusing on long-term stability.

    Here’s what you’ll learn:
    - The hidden risks of storm-driven growth.
    - Why great systems and teams are your safety net.
    - How self-awareness and leadership growth fuel success.
    - The steps to redefine company culture and build lasting resilience.

    If you’ve felt stuck in a revenue dip or lost clarity in your business, this episode is packed with actionable insights to help you bounce back stronger.

    🔗 https://www.pelicanroof.com

    🤖 Have a question? Ask this customized ChatGPT for the answer! Specifically designed for this episode, it’s here to help! https://roofingpod.com/chatgpt-243

    Listen to the episode on Spotify & Apple Podcasts (243) 👇
    🎧 https://roofingpod.com/spotify
    🍏 https://roofingpod.com/apple-podcasts

    Resources & Links:
    🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
    👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
    🎯 Join Our Facebook Group: https://roofingpod.com/facebook

    IG: https://www.instagram.com/roofingsuccess/
    FB: https://www.facebook.com/groups/roofingsuccess

    📱 Text Jim @ (612) 512-1812 – Say Hi!
    💬 Leave Us a Review: https://roofingpod.com/review

    Show More Show Less
    50 mins

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