• Quick Tip on Unlocking Customer Insights with Powerful Empathy Mapping

  • Feb 7 2025
  • Length: 10 mins
  • Podcast

Quick Tip on Unlocking Customer Insights with Powerful Empathy Mapping

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  • Summary

  • In this episode of Straight Talk with Sally, we dive into the power of Empathy Mapping—a game-changing tool to better understand your ideal customers and craft messaging that truly resonates.

    Sally breaks down why 20% of small businesses fail within their first two years, often because they fail to see things from their customer's perspective. By walking in your customer's shoes, you can create more effective marketing, improve conversions, and build a sustainable business.

    Learn the seven essential steps to creating an empathy map, including gathering real data, involving your team, and mapping out key insights like customer thoughts, feelings, and pain points.

    🔗 Try OmniSAM Today: https://omnisam.com.au/demo
    Book an intro call and see how OmniSAM can transform your business processes: https://connect.omnisam.com.au/widget/bookings/omnisam-intro-call

    👉 Join Our Community and Connect:
    Join the GSD Group: https://www.facebook.com/groups/gsdbyomnisam

    Start setting up your affiliate campaigns in OmniSAM today and see your income grow! For more info, visit www.omnisam.com.au. We just got featured on Feedspot's list of Australian women's lifestyle podcasts. Check it out at https://blog.feedspot.com/australian_women_lifestyle_podcasts/

    Connect with Sally and the Sparkle World:

    • Website: https://sparkleclassacademy.com/
    • Instagram: https://www.instagram.com/sallysparkscousins/
    • Youtube: https://www.youtube.com/@SallySparksCousins
    • Facebook: https://www.facebook.com/SallySparksCousin
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