Michael Yost has been a hairdresser for 25 years, and a business owner for 16 of those years. Much like the rest of the industry, he didn't think much about styling curls or natural texture until the last seven years or so, even though he's a curly man himself. Around that time, he also sold his business, and now, Michael is the president of Strategies, which teaches salon and spa owners how to create, run, and grow a team-based business around a co-elevating culture that builds up profits by building up people. Like Wafaya, Michael and his organization believe that good numbers are a reflection of a healthy and happy staff, thriving in a culture of safety and growth, with a clear sense of purpose. Michael joins The Curl Code to talk about growing up curly in Pennsylvania, raising curly sons, and how much he's seen himself and his industry grow and change over the last few decades.

Strategies and Oasis Curl Salon have partnered on a technical and business training course called Crosswalk, bringing the culture of curl and team elevation to salon owners from all over the country. Michael visited Rockville for an on-site with the team, and to kick off the classes. Learn more about topics like leading with empathy, avoiding owner burnout, and becoming an eco-friendly salon on the Beauty Business Strategies podcast.