• Paul Feldwick's Rotten Onion

  • Sep 30 2024
  • Length: 30 mins
  • Podcast

Paul Feldwick's Rotten Onion

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  • Summary

  • Ben Norman opens the door to Marketing Room 101 for the first time. In this episode, legendary advertiser and author (of Why does the pedlar sing? And Anatomy of Humbug) Paul Feldwick discusses a rotten onion, singing pedlars and the power of brand history.

    If you haven't already, get hold of his books here...

    http://paulfeldwick.com/books/the-anatomy-of-humbug/

    http://paulfeldwick.com/books/why-does-the-pedlar-sing/
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