Novel Marketing

By: Thomas Umstattd Jr.
  • Summary

  • The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.

    © 2024 Novel Marketing
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Episodes
  • Contact Page Dos & Don’ts for Authors
    Nov 20 2024

    Is your website’s Contact page serving your readers and web visitors?
    In the past, authors simply shared their email addresses on their websites. But that opened the door to a flood of spam, which drowned out real messages from readers.
    Connecting with your readers is essential to building your readership, so you can’t simply remove your email address from your website. But how do you create an effective Contact page that helps readers connect but keeps spammers out?
    In this week’s episode, we’ll discuss the best practices for creating a contact page that truly works.
    You’ll learn

    • Which “Contact” page elements are necessary
    • How to help readers to contact you by their preferred method
    • How to keep spammers out of your inbox

    Listen in or read the blog version to learn how to create a successful author contact page and form that helps readers and influencers find you and makes spammers leave you alone.

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    17 mins
  • How to Worldbuild Your Book into a Bestseller
    Nov 13 2024

    Choosing the right setting can supercharge your book sales. Some people read a book just for its setting. A good setting can lead to spin-off products like board games, art books, coloring books, calendars, comic books, and even movies.
    Setting not only turns people on to a story, but it also turns people off.
    Every author must answer the question, “How can I place my story in a setting that readers want to spend time in?” And the answer to that question is an art and practice called worldbuilding.
    In this week’s episode, you’ll hear from Seth Ring, an author and expert worldbuilder. He co-hosts the WorldCraft Club podcast and teaches people how to build the worlds for their stories.
    You’ll learn

    • Three techniques for building a captivating world
    • How to choose the right setting for your readers
    • How setting can impact sales and reader enjoyment

    Listen in or check out the blog to discover the power of creating immersive settings that captivate readers, leave a lasting impact, and boost book sales.

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    55 mins
  • How to Run a Local Book Festival
    Nov 6 2024

    Sometimes in marketing, it pays to zig when everyone else is zagging. In this digital age, when authors race to do everything online, it's easy to forget the magic of face-to-face interactions. Personal connections can transform your relationship with your readers and fellow authors.
    A book festival is a fantastic way to meet with readers and writers at the same time in real life. But what is a book festival, and how can you organize one?
    In this week's episode, I asked Dave Cohen to talk with us about book festivals. He's a British writer with more than four decades of experience writing comedy for the BBC. He saw a void in his community and stepped up to the plate for readers and authors_._ You'll learn
    · What a book festival is
    · Three types of book festivals (and which might fit your book best)
    · How the format could boost your book sales
    If you've wished for an in-person venue to sell books and connect with readers and authors, listen in or read the blog version and see how you might be able to grant your own wish.

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    30 mins

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