In this episode of Cohesive Tangent, Larone and Courtney break down what actually works on LinkedIn today; how to build real connections, create content that doesn’t feel forced, and make the platform work for your career instead of just scrolling past another “thought leader” post.

They cover:

🔹 Why engagement matters more than follower count

🔹 The LinkedIn trends shaping professional networking in 2025

🔹 How to craft content that people actually want to read

🔹 The do’s and don’ts of networking without being that person in the DMs

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Follow Courtney CJ Jennings-Hope at @ceejaydidit on Instagram and Threads

Takeaways

LinkedIn is evolving to compete with platforms like TikTok.

Engagement on LinkedIn requires intentional actions.

Optimizing your profile is crucial for visibility.

Building professional connections is key to leveraging LinkedIn.

Content should reflect your professional identity and goals.

Commenting on others' posts can enhance your visibility.

It's important to curate your feed for positivity.

Understanding the job market dynamics can inform your LinkedIn strategy.

Be intentional about your LinkedIn activities to maximize benefits.

Regularly update your profile to reflect your current professional status.

Chapters

00:00 Introduction to Cohesive Tangent Podcast

01:44 The Love-Hate Relationship with LinkedIn

04:56 Understanding LinkedIn's Evolution

07:43 Optimizing Your LinkedIn Profile

09:30 Engagement Strategies on LinkedIn

15:18 Time Management for LinkedIn Usage

16:52 Navigating Social Media Intentionally

18:01 Optimizing Your LinkedIn Profile

21:13 Creating Engaging Content on LinkedIn

24:24 The Emotional Landscape of LinkedIn

26:47 Building Professional Relationships

30:34 Setting Intentional Goals for Growth