In this episode of the Minding My Business podcast, host Keturah explores effective strategies for small businesses to scale up with limited resources. She emphasizes the importance of prioritizing areas that provide the highest return, such as customer service or marketing. Furthermore, she encourages the use of automation to streamline business operations, as well as leveraging satisfied customers as brand advocates. Keturah also advocates for collaboration with other entrepreneurs and businesses. Despite the challenges of scaling with limited resources, she maintains that it’s achievable through strategic focus, well-chosen partnerships, and taking proactive steps. This episode serves to encourage and guide small businesses on their growth journey.
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