With 45 billion dollars under advisement, Innovest is one of the largest commercial Christian financial consultants in the marketplace. In Ep. 90, CEO and co-founder Rich Todd joined Jerry to talk about the evils of ESG, the way that Christians' money has been weaponized against them, and why it is imperative to have aligned companies helping Christian institutions with their portfolio construction.

Financial consultants are different from financial advisors and asset managers in that financial consultants tend to work with ultra-high-net-worth individuals and with institutions. Their function is not generally to manage money but rather to work in the institutional space to help large investors decide who should manage their money. Todd talks about the powerful pressure towards the left and towards secularism in the finance industry. and how ESG & DEI have been the levers used to apply that pressure. Christians, including large Christian institutions, have naively entrusted their values decisions and their voices to people who despise everything they stand for. Todd also emphasizes that faith-alignment does not have to come at the cost of professional excellence or market returns.

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In Ep. 89, Dean Andrew Abela, of the Busch School of Business at Catholic University of America, talks with Jerry about his new book, Superhabits. Abela describes the difference between ESG/DEI and other forms of virtue signaling which are forms of pseudo-morality. Abela also explains why he used the language of a self-help book to communicate ancient truths about virtue. instead of using older language. Abela goes on to describe ways in which his book and the corresponding app could be used not just for personal development. but also on an enterprise-wide scale to help businesses create a corporate culture rich in Superhabits.

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In Ep. 88, Dr. OJ Oleka, new CEO of the State Financial Officers Foundation, sits down with Jerry to discuss the next phase of the battle for free markets, the role state fiduciaries play in protecting retirees and taxpayers, the need for a meritocracy, and how to go on offense against entrenched ESG/DEI interests.

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