• Mastering User Acquisition in Web3 Gaming: Strategies, Challenges & Insights with Warren from Upptic

  • Sep 7 2023
  • Length: 44 mins
  • Podcast

Mastering User Acquisition in Web3 Gaming: Strategies, Challenges & Insights with Warren from Upptic

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  • Summary

  • In this interview with Upptic, Warren, the co-founder and chief growth officer talks about the challenges and strategies in user acquisition for web3 gaming. They emphasize understanding the needs and preferences of the web3 gaming audience, and the importance of building a successful product for this niche market. They also discuss the pillars of growth in user acquisition, the effectiveness of influencer marketing, and the challenges of attracting mass users to web3 games. The interviewee provides advice on navigating the web3 gaming space, marketing strategies for game developers with small budgets, and the incorporation of web3 elements in game design. They express skepticism about the financialization of web3 games and advocate for focusing on collectibles and gamifying collectibility with blockchain technology. The interview concludes with a discussion on decentralized gamer profiles and the personal perspective of life as a game. Upptic Site: https://upptic.com/ Crypto-Guilds Site: https://crypto-guilds.com/
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