• Mastering Sales: Insights from "The Little Red Book of Selling"

  • Apr 2 2024
  • Length: 15 mins
  • Podcast

Mastering Sales: Insights from "The Little Red Book of Selling"

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  • Summary

  • In this episode of Knol, we dive into the powerhouse of sales wisdom with Jeffrey Gitomer's "The Little Red Book of Selling." Sales isn't just about transactions; it's about building relationships, understanding value, and mastering the art of persuasion. From the importance of personal branding to the art of asking the right questions and closing deals with finesse, Gitomer's insights are game-changers for anyone looking to elevate their sales skills.


    • Introduction to "The Little Red Book of Selling" by Jeffrey Gitomer.
    • Sales as an essential skill in both professional and personal life.
    • Understanding the importance of value over price in sales.
    • Building genuine connections with customers.
    • Mastering the art of asking the right questions.
    • Selling yourself before selling the product.
    • Strategies for closing deals effectively.
    • The importance of tenacity and creativity in sales.



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