• Make friends with the NEW

  • Jun 5 2023
  • Length: 9 mins
  • Podcast

Make friends with the NEW

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  • Summary

  • Welcome to “Magda, but after all”…, a podcast series dedicated to product lifecycle management.

    I am Magda Majchrzak - Puczyńska, a passionate marketing consultant, specialising in brand creation, exploring processes and business strategies.

    The goal of the Magda, but after all series, is to delve into the secrets of product lifecycle management and discuss various aspects related to this topic. The idea for this podcast came from my conversations with numerous companies, designers., buyers and product managers. While the fashion industry is my starting point, I will also draw references from other industries in the podcast episodes.

    But why the title?

    Managing the product life cycle is challenging and carries significant risks. As a result, conservative strategies and solutions are often favoured, and any change is met with objections that frequently begin with the words: …”Magda, but after all”… Those words were uttered so often that I decided to make them the title

    Are they justified? And is this podcast dialogue worth you're listening? Find out and decide for yourself.

    So why not joining me on ... Magda, but after all” …? Tune to the first episode: “

    “Make friends with the new”
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Management Economics
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