• Let's All Chip In: Can potato farming really be regenerative? with McCain

  • Oct 8 2024
  • Length: 33 mins
  • Podcast

Let's All Chip In: Can potato farming really be regenerative? with McCain

  • Summary

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    What does regenerative agriculture really mean? How does it impact farmers and consumers? How are McCain committed to a sustainable future?

    In our bonus episode, we've collaborated with McCain to learn more about their recent regen campaigns to understand their dedication to farmers and the public.

    Over the summer, we headed to London to visit their Infinite Farm to see how they were bridging the gap between farming and the public.

    In this episode, we catch up with Zara, a potato farmer for McCain, to hear how she is applying regenerative practices to her farm at home.

    Plus, we put McCain to the test as we speak with Mark Hodge, Vice President of Marketing, and James Young, Agriculture Director, to ask the question we've all been wondering: Can potato farming really be regenerative or is this just another marketing ploy?

    Listen now on all streaming platforms.

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