In this episode of Labs Talk, we talk to Ben Knutsen -  he is the Founder and CEO of kAR Graphics and a Snapchat Ambassador and Lens Creative Partner. As you may guess, this episode is all about the world of Snap and their vast ecosystem of AR-related software.

We start with the Snap Camera Desktop app, which allows you to augment the video-feed of popular videoconferencing apps such as Zoom with Lenses. Other topics include the Snapchat Mobile App, the Spectacles 3 glasses and of course the specifics of the Gen Z which seems to overlap a lot with Snapchat’s users. We also cover the newly introduced Snap Minis, little web experiences that allows brands to become part of Snapchat. We also specifically discuss how brands can use Snap and their software to engage with their Gen Z audiences.

Links

• Ben Knutson's Site
• Youtube Channel with a lot of Lens Studio Content
• Snap Lens Studio

Frontend development recently got shaken up by a trend called Micro Frontends. Here, the frontend monoliths are split up into smaller pieces – which sounds like more complexity – but it promises to scale the frontend development, so many teams can work simultaneously.

 In this episode, we discuss trends in frontend development technologies. For example, we take a look at the Luigi micro frontend framework that enables developers to create an user interface which is driven by local and distributed views. And luckily we have the opportunity to talk to Philipp Pracht about it, he’s a colleage here at SAP Munich and deeply involved in the development of this framework.

Links

• https://github.com/SAP/luigi
• https://luigi-project.io/
• Building UI application with Luigi — open source micro-frontends orchestrator: https://medium.com/swlh/luigi-micro-fronteds-orchestrator-8c0eca710151

When you think about your shopping habits, what factors most influence what you buy? If “product reviews” come to mind, you aren’t alone – numerous studies show that a vast majority of purchase decisions are driven by online reviews, both for digital and physical commerce. So how can businesses and consumers better navigate this landscape? In this episode, we chat with Alon Ghelber, Chief Marketing Officer for Revuze. Revuze is an Isreali startup leveraging AI to analyze customer sentiments and improve CX. Tune in to learn. 

Links

• Revuze Website
• Revuze on LinkedIn
• Alon Ghelber on LinkedIn
• Article by Alon about eCommerce review fraud