• Keywords: The Secret to Going Viral

  • Nov 13 2024
  • Length: 22 mins
  • Podcast

Keywords: The Secret to Going Viral

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  • Summary

  • In this episode, I dive into the critical role of keywords in achieving viral success on social media. I explain how transitioning from being a content consumer to a content researcher allows creators to stay ahead of trends, select keywords with proven engagement, and develop a data-driven content strategy. By focusing on high-impact keywords and broad topic relevance, you'll learn how to create content that resonates deeply with audiences, leading to greater views, engagement, and followership.

    In this episode, we discuss:
    • [00:02] Introduction: Exploring the power of keywords to go viral and how they align with popular content trends.
    • [00:23] The shift from content consumer to content researcher and understanding global attention.
    • [00:51] Building a data-driven content calendar with high-performing ideas.
    • [01:21] Identifying the core topics in your niche to create content that resonates.
    • [04:13] The importance of turning off sound when researching to avoid consumer bias.
    • [06:09] How to evaluate keyword relevancy and check if it's consistently viral across platforms.
    • [09:27] Using ChatGPT and hashtags to discover new keywords and assess viral potential.
    • [17:03] Developing a "3D view" of content by examining all visual elements contributing to virality.
    • [18:28] Recreating successful viral content while adding your unique personality.
    • [19:12] Action steps: How to incorporate these viral strategies into your content and business.
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