• Joy the Baker: Baking, Blogging, and the Life-Changing Magic of it All

  • Oct 8 2024
  • Length: 41 mins
  • Podcast

Joy the Baker: Baking, Blogging, and the Life-Changing Magic of it All

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  • Summary

  • In today's episode, we chat with Joy Wilson, the founder and chief sweet tooth behind the beloved blog, JoytheBaker.com.

    Since launching in 2008, Joy has grown her platform into a baking empire, amassing over half a million Instagram followers. Along the way, she’s published cookbooks, served as editor-in-chief of the biannual Joy the Baker Magazine, and created the popular Camp Joy—an experience inspired by her viral backyard camping and cooking video series. Joy’s work has been featured in Food52, New York Magazine, The Kitchn, Better Homes & Gardens, and Sunset Magazine, just to name a few.

    In this episode, we dive into Joy’s love for classic baking techniques, how she manages the ever-growing Joy the Baker brand, and what it was like to co-author her latest children’s cookbook, The Life-Changing Magic of Baking, with her father.
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