The Wine Shop

By: Hunter Rudd
Listen for free

  • Summary

  • The Wine Shop follows Hunter Rudd, a former Green Beret turned wine entrepreneur, as he works to take a single wine shop and turn it into a national business. With the wine industry struggling from the crushing weight of bad decisions by the last generation of leaders, follow along as Hunter attempts to make sense of how we got here and where we should go next. Explore topics like beverage industry news, nonsense, and insights. And, join wine industry guests and professionals as we discuss everything from great wines, beers, and spirits, to how we run our own wine shop.

    Hosted on Acast. See acast.com/privacy for more information.
    Hunter Rudd
    Show More Show Less
Show More Show Less
Episodes
  • Episode 1: The Beginning

    Episode 1: The Beginning
    Nov 13 2024

    In this introductory episode of The Wine Shop, host Hunter Rudd—a Duke MBA graduate, former Green Beret, and digital strategy expert—shares his journey from military service to digital strategy consulting and now, to wine retail ownership. Hunter’s passion for the wine industry began as a humorous attempt to understand wine culture, leading him to create a wine-tasting game, Somm Says, to make wine more accessible and engaging.


    Hunter discusses the challenges facing traditional wine retailers in an increasingly digital world. Drawing on his experience with major brands and digital transformation, he highlights the wine industry's resistance to modernization and the impact of consumer expectations shaped by online giants like Amazon. As he prepares to purchase two wine shops, Hunter’s goal is to innovate by using digital tools, data, and gamification to connect with customers in new ways.


    Throughout the episode, Hunter addresses the pressures from competitors, changing health trends, and shifting consumer behaviors that wine shops face. With humor and a candid take on industry flaws, he sets the stage for a podcast that will explore the future of wine retail, blending tradition with tech to create a unique and customer-focused experience.


    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    1 hr and 6 mins

What listeners say about The Wine Shop

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.