• How to grow a B2B ecommerce with a loyalty program, with Chadi Al Abbassy [Part 1]

  • May 29 2024
  • Length: 33 mins
  • Podcast

How to grow a B2B ecommerce with a loyalty program, with Chadi Al Abbassy [Part 1]

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  • Summary

  • This time we're discussing how to grow a B2B ecommerce business with a loyalty program.

    The goal of this episode is to share expert knowledge and tips from a B2B ecommerce loyalty professional.

    And our guest is Chadi Alabbassy, Loyalty & Partnerships Manager at Raqtan Group.

    Chadi is in charge of Rowad, a customer loyalty program for ekuep, the largest online restaurant and cafe equipment supplier in the Gulf Cooperation Council region.

    Here’s what we discuss in the episode:

    • today ecommerce challenges

    • the role of loyalty programs in ecommerce

    • key business results improved by Rowad

    • key components of a successful program

    • integration with overall business/marketing strategy

    Ekuep case study: https://www.openloyalty.io/clients/ekuep


    Connect with us:

    Chadi Al Abbassy: https://www.linkedin.com/in/chadiashraf/

    Ekuep: https://www.ekuep.com/en

    Irek: https://www.linkedin.com/in/iklimczak/

    Open Loyalty: https://www.openloyalty.io/

    Link to the Loyalty program builders podcast: https://www.openloyalty.io/podcast

    Contact: podcast@openloyalty.io
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