• Scale Your Value - Featuring Sanjeev Loomba
    Apr 18 2023

    Sanjeev Loomba is a highly regarded coach and transformationalist who has a global reputation for bringing about revolutionary shifts in individuals' and corporations' outcomes. He is the author of The Ninth Gear, a book that provides strategies and frameworks for leadership, transformative thinking, and practical usage with rapid outcomes. He is also known for developing a pioneering technique called Valueprenership, and his work has benefited thousands of professionals and businesses worldwide.

    In this episode, he and Leo discuss the need to focus on understanding the concept and philosophy behind value in order to make the biggest impact. He encourages listeners to look within themselves for guidance, to recognize the state of their mind, and to use their talent to make value entrepreneurship happen. He also encourages listeners to approach coaching with an understanding that there is no set answer to anything, to ask themselves and advisors questions such as "where have you applied it?" and "how did it work?" in order to ensure that they are taking advice from those who have experience in the field. He also advises leaders and managers to make every member of their team redundant by giving them more responsibility and to leave behind the dated notion of being scared of giving too much responsibility. He emphasizes the importance of being scared of only one thing: not allowing the talent to flow, as this will come in the way of their own performance and productivity. He encourages listeners to look for meaning in their work and to recognize that even mundane tasks can have a lot of meaning, to think about how their work can have a positive value impact on the people around them, to consider the attitude and energy with which they approach their work, to recognize the importance of promoting those who have the right attitude, and to invest in those who have the potential to create something of value.

    Connect with Sanjeev on LinkedIn
    Check out the Valuepreneurship website
    Buy a copy of The Ninth Gear

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    48 mins
  • Scale Your Transition - Featuring Aneace Haddad
    Mar 29 2023


    In this episode, Aneace Haddad discusses the difficulty of transition, especially at a more senior level, and the importance of letting go of expertise, authority, control, and identities. He emphasizes the importance of being prepared for change and transition, as they are inevitable and happening faster than ever.

    He talks about his book "The Eagle that Drank Hummingbird Nectar", a novel about transitions, and the "not this, not that" exercise, which is a mindfulness exercise to loosen the grip on labels. He also discusses the impact of AI on how organizations work and how change is happening, particularly in corporate culture, the idea of eliminating the 40-hour work week, embracing failure, the importance of play in learning, and the use of labels and reframing.

    He further encourages corporations to give meaning to attract people, rather than relying on religion and spirituality, and to focus on solving problems as opposed to making money.

    If you want to connect with Aneace, check out his website

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    1 hr and 2 mins
  • Scale Your Success - Featuring Leo Askan
    Mar 8 2023


    In this podcast episode, Leo Askan shares his journey of building and selling a micro SaaS in a short amount of time.

    He discusses his background, the research he did before starting a side project, and how he was able to take the first-page position for a keyword in two to three months by regularly publishing content.

    He also talks about building a directory website around SaaS affiliate programs, how to safely sell a website project or micro-project, and the importance of building an audience and collecting feedback.

    Leo also emphasizes the importance of launching a landing page and using audience-building methods such as podcast, blog, or outreach.

    Finally, he shares his experiences in B2B growth marketing and will be launching his project in March.

    Follow Leo on Twitter
    Get Leo's free book, "Audience First - Building an Audience Handbook"
    Subscribe to Leo's Newsletter

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    50 mins
  • Scale Your Brand - Featuring Caelan Huntress
    Mar 2 2023

    In this episode of the podcast, Leo and Caelan Huntress discuss the importance of building a personal brand, the concept of 'generosity marketing', and the differences between being a performer and marketing in the social media space. They also discuss Caelan's unique career as a polymath, his experience with digital nomadism, and the concept of 'playful productivity'. Caelan explains the four levels of a personal platform, focusing on the four cornerstones of each level: what you say, what you sell, your strategy, and your systems. They also discuss the importance of rest, and Caelan shares his personal statement. Through sharing their stories and knowledge, Caelan and Leo emphasize the importance of embracing failure and authenticity in order to build trust with the younger generations.

    Links:
    - Get The first chapter of Caelan's book free
    - Caelan's Website
    - Caelan’s Digital Marketing Agency, Stellar Platforms
    - Follow Caelan on Twitter
    - Connect With Caelan on LinkedIn


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    53 mins
  • Scale Your Resilience - Featuring Up 4 The Challenge
    Feb 23 2023


    This episode of How to Scale Yourself discusses the journey of a multi-format creator and mental health charity founder. The guest talks about their experience with ADHD and OCD, their charity, streaming, and dealing with trolls. They encourage viewers to be authentic, to find a space to protect mental health spaces from trolls, to remember that mental health is not an excuse, and to think longer-term when creating content. The episode also discusses the idea of imitation, how to interact with different platforms, the importance of learning how to “fall” and the power of resilience. Finally, the host encourages viewers to think at scale and to be true to themselves in order to effectively connect with an audience.

    Follow Up on Twitter

    Youtube Channels:
    Up4TheChallenge
    Up4MentalHealth
    Up4Travelling
    It's Good To Talk

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    1 hr and 33 mins
  • Scale Your Mindset - Featuring Dave Cottrell
    Feb 16 2023


    In this episode, Dave Cottrell, a mental health streamer and YouTuber, speaks to the host about his journey into the mental health streaming business. Dave's story includes his father leaving home when he was six, bullying at school, and being diagnosed with bipolar at 14. He also speaks about his quarter-life crisis, which included drug use and a toxic relationship, and an attempted suicide in 2009. The episode then explores Dave's journey of self-management, boundaries, and burnout, as well as his experience with his project called "A Life a Day" and his success as a public speaker and mindset coach. Additionally, the episode emphasizes the importance of developing real skills and knowledge before entering content creation, and engaging with mental health content online without worrying about the algorithms of the larger platforms. Lastly, the episode concludes with Dave discussing the dangers of consuming too much content, and the importance of having big ambitions and going out and making them happen.

    Watch Dave on Twitch
    Connect on Instagram
    Connect on Twitter
    YouTube Channel
    Dave's Podcast
    Podcast Highlights

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    1 hr and 8 mins
  • Scale Your Introversion - Featuring Ana Bibikova
    Feb 9 2023


    This episode of the podcast How to Scale Yourself Today features Ana Bibikova, a guest credited with helping the podcast get off the ground.

    Ana talks about her background, having grown up in Russia and then moving to India at the age of six and the impact it had on her. She also talks about her experience with introversion, and how she and her nine year old son use a creative project to learn and gain a better understanding of it. The episode also discusses the importance of understanding and embracing introversion, the challenges of meaningful conversations, the difficulty of conveying emotions, the value of diversity of opinions, and how to overcome fear of rejection and exposure.

    Additionally, the episode explores the importance of marketing alongside product development, and how to target a specific community and build trust with customers in order to have a successful launch. Lastly, Anna shares her biggest surprise learning from her journey, which is how comfortable she felt after joining a team instead of working on her own.

    Follow Ana On Twitter
    Connect With Ana On LinkedIn
    Get Ana's Email Course on Finding Customers Before You Launch

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    1 hr and 3 mins
  • Scale Your Ideas
    Feb 1 2023


    This episode of How to Scale Yourself discusses the power of podcasting and how it is an undervalued form of content creation. The main takeaway is that instead of focusing on production quality and trying to compete with more established creators, new creators should focus on the ideas and the people instead. This approach allows for deeper conversations than what can be captured in a 15 second TikTok video, and can lead to success even with small audiences. The episode also touched upon the importance of focusing on the most important things when dealing with technological change, and concluded with upcoming guest announcements and thanking the listeners.

    Check out Descript (affiliate link)


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    14 mins